SAN FRANCISCO & CONSHOHOCKEN, Pa.--(BUSINESS WIRE)--HouseCanary, Inc. (“HouseCanary”), a national brokerage known for its real estate valuation accuracy, and Finance of America Mortgage LLC (“FAM”), one of the nation’s largest home mortgage lenders, today announced that they will be hosting an informational webinar, "How to Ensure Success with Your 2022 Purchase Market Playbook."
The hour-long webinar will take place on Tuesday, December 7, 2021 at 10am PT. Registration is free and can be found here.
Rob Chrisman, founder of The Chrisman Commentary, will moderate a discussion featuring HouseCanary’s Chief Executive Officer and Co-Founder Jeremy Sicklick and FAM President Bill Dallas. They will address what the real estate market can expect in the 2022 purchase market and how lenders can prepare. Additional topics include:
- How to keep pre-approved borrowers from straying during extended shopping periods in a seller’s market.
- How real-time, hyper-accurate property valuation data can engage customers and drive the cash-out and home improvement businesses.
- How to ensure existing customers begin their new home search with you.
Mr. Sicklick commented: "HouseCanary is excited to continue our partnership with FAM and provide insights on how lenders can attract and retain customers during a transformational period for housing. Following a record year for housing in 2021 in terms of price growth and transactional activity, the 2022 purchase market is shaping up to be very important for consumers. We believe that investing in an enhanced digital experience for homeowners and prospective buyers will enable companies to better retain and attract customers. We have seen this kind of success with FAM's integration of ComeHome by HouseCanary, which is a home search and engagement platform that provides lenders with the actionable insights they need to convert leads to customers."
Mr. Dallas commented: "We believe 2022 will be a critical year for the residential real estate market, both for homebuyers and the lenders that serve them. This year, while the refinance market slowed due to rising mortgage rates, we witnessed a larger market pivot to home purchases, especially for millennials and minority buyers. At FAM, we put the customer first in terms of the types of products and services we recommend. Our multichannel lending platform is designed to deliver an enduring, personalized experience that meets customers’ diverse financing needs at various stages of life. A crucial component of that process is adopting and implementing leading technologies, like ComeHome by HouseCanary, that provide both our customers and lenders with the tools they need to succeed."
About HouseCanary
Founded in 2013, valuation-focused real estate brokerage HouseCanary empowers consumers, financial institutions, investors, lenders, and mortgage investors, with industry-leading valuations, forecasts, and transaction support. These clients trust HouseCanary to fuel acquisition, underwriting, portfolio management, and more. Learn more at www.housecanary.com.
If you are currently working with a real estate agent, this is not meant as a solicitation of your business.
HouseCanary, Inc. is a Licensed Real Estate Brokerage in KS, NM, SC and under the Trade Name ComeHome in AL, AK, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KY, LA, MA, MD, ME, MO, MN, MS, MT, NC, ND, NE, NH, NJ, NV, NY, OH, OK, OR, PA, RI, SD, TN, TX, VA, VT, WA, WI, WV, WY.
Trade Name ComeHome Real Estate in MI and UT.
Trade Name ComeHome by HouseCanary in AR.
HouseCanary, Inc., brokerage information
TREC Info About Brokerage Services
TREC Consumer Protection Notice
California DRE #02113022
AVM Disclosure: An AVM is an estimated sale price for a property. It is not the same as the opinion of value in an appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal Practice.
About Finance of America Mortgage
Finance of America Mortgage LLC is one of the nation’s largest home mortgage lenders and part of the Finance of America Companies (NYSE: FOA) family of companies. Since 2015, the Conshohocken, PA-based lender has helped hundreds of thousands of people achieve their dream of homeownership. Finance of America Mortgage has a team of more than 1,300 local Loan Advisors in more than 200 branch locations across 34 states. In 2020, Finance of America Mortgage funded nearly $30 billion in loan volume representing about 90,000 units nationwide, from distributed retail, third-party originator (TPO), and consumer-direct channels.
Finance of America Mortgage is ranked a 2020 Top Mortgage Lender by Scotsman Guide, the industry resource for mortgage originators. Finance of America Mortgage Loan Advisors work closely with borrowers to guide them through the loan financing process every step of the way. Our Loan Advisors are renowned in the industry for their local market knowledge and loan product expertise with forward, reverse and home improvement mortgages, refinance loans, and HELOCs.
Finance of America gives back to the community through Finance of America Cares (FOA Cares). A 501(c)(3) nonprofit organization, FOA Cares is the independent charitable and philanthropic arm of Finance of America. FOA Cares invests in value-driven programs and charitable activities through dynamic partnerships with community-based nonprofits as well as grantmaking and volunteering.
Finance of America Mortgage LLC is licensed nationwide. NMLS ID # 1071 (www.nmlsconsumeraccess.org). Equal Housing Opportunity.
For more information about Finance of America Mortgage, please visit: www.foamortgage.com.