Outlook on the Augmented Reality Global Market to 2026 - Featuring Microsoft, Samsung and Sony Among Others - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Global Augmented Reality Market By Component, By Device, By End User, By Region, Industry Analysis and Forecast, 2020 - 2026" report has been added to ResearchAndMarkets.com's offering.

The Global Augmented Reality Market size is expected to reach $89 billion by 2026, rising at a market growth of 46.3% CAGR during the forecast period.

With the help of augmented reality, a virtual image can be superimposed on a real-world view of the user. Digital information is included into the physical environment whose components are increased with inputs like sound, video, or graphics. The factor boosting the growth of the augmented reality market is the rising penetration of advanced technologies across industries like retail, consumer electronics, and automotive. Also, the growth of the market is boosted by the growing adoption of mobile devices around the world, because it seems to be the most suitable form of augmented reality.

The major factor that boosts the augmented reality market growth is the rising adoption of AR-integrated smart glasses. The demand for smart glasses is rising due to their ability to combine the vision of the user with the virtual world seamlessly. Such glasses utilize a blend of sensors, smart software, display, accelerometers, and internet connectivity to add relevant information to the wearer's views. For several domestic and professional uses, AR-integrated smart glasses are rapidly being utilized. Several innovative products are being introduced by the different market vendors such as Microsoft HoloLens and Google Glass Enterprise Edition 2. The growing adoption and constant introduction of such innovative products will boost the development of the augmented reality market during the forecast years.

Due to the outbreak of the COVID-19 pandemic around the world, various industries have been impacted in both a positive and negative manner. As the world fights with the global pandemic, the global economy has significantly hampered. However, the augmented reality market has been positively impacted by COVID-19. AR solutions are anticipated to contribute significantly to the healthcare sector in order to contain the spread of COVID-19.

Companies Profiled

• Google, Inc.
• Apple, Inc.
• Microsoft Corporation
• Samsung Electronics Co., Ltd. (Samsung Group)
• Sony Corporation
• Qualcomm, Inc.
• Vuzix Corporation
• PTC, Inc.
• Lenovo Group Limited
• Alibaba Group Holdings Limited

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Key Topics Covered:

Chapter 1. Market Scope & Methodology

Chapter 2. Market Overview

2.1 Introduction

2.1.1 Overview

2.1.2 Market Composition and Scenario

2.2 Key Factors Impacting the Market

2.2.1 Market Drivers

2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global

3.1 Cardinal Matrix

3.2 Recent Industry Wide Strategic Developments

3.2.1 Partnerships, Collaborations and Agreements

3.2.2 Product Launches and Product Expansions

3.2.3 Geographical Expansions

3.2.4 Acquisition and Mergers

3.3 Top Winning Strategies

3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)

3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Oct - 2020, Dec) Leading Players

Chapter 4. Global Augmented Reality Market by Component

4.1 Global Augmented Reality Hardware Market by Region

4.2 Global Augmented Reality Software Market by Region

Chapter 5. Global Augmented Reality Market by Device

5.1 Global Augmented Reality Head Mounted Display Market by Region

5.2 Global Augmented Reality Head up Display Market by Region

5.3 Global Augmented Reality Hand Held Devices Market by Region

5.4 Global Augmented Reality Smart Glass Market by Region

5.5 Global Other Device Augmented Reality Market by Region

Chapter 6. Global Augmented Reality Market by End User

6.1 Global Consumer Augmented Reality Market by Region

6.2 Global Enterprise Augmented Reality Market by Region

6.3 Global Commercial Augmented Reality Market by Region

6.4 Global Healthcare Augmented Reality Market by Region

6.5 Global Automotive Augmented Reality Market by Region

6.6 Global Aerospace & Defense Augmented Reality Market by Region

6.7 Global Others Augmented Reality Market by Region

Chapter 7. Global Augmented Reality Market by Region

7.1 North America Augmented Reality Market

7.2 Europe Augmented Reality Market

7.3 Asia Pacific Augmented Reality Market

7.4 LAMEA Augmented Reality Market

Chapter 8. Company Profiles

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