Candle Industry Combustion Specialists, Wicks Unlimited, Celebrate Growth & Their 20th Anniversary With an Extraordinary Brand Transformation

POMPANO BEACH, Fla.--(BUSINESS WIRE)--Wicks Unlimited is delighted to celebrate their 20th anniversary as a division of Stimpson, with a tip-to-toe makeover. As international candle combustion specialists, Wicks Unlimited enters the new year with the launch of beautiful new branding and customer friendly print and digital assets. The striking new turquoise and gray color palette bring the brand to life through elegant new collateral and a user-friendly website that further position the brand to continue its steady growth. Wicks Unlimited is the candle industry's premier manufacturer and supplier of waxed wick on reels, wick-clip assemblies, sustainers, and technical support. Their combustion specialists ensure boutique and international candle brands globally can deliver their customers' optimal combustion and a pleasant candle experience.

Stimpson's President Scott Thomas stated, “What better way to celebrate Wicks Unlimited achievements and 20th anniversary with Stimpson than to update the brand to better reflect its growth and position in an ever-evolving $1.6bn marketplace, while still focusing on their strengths of exceptional combustion products, personalized customer service, and on-time delivery.”

“Wicks Unlimited's continued growth, doubling of our manufacturing capabilities and the 20th anniversary demanded a brand refresh,” stated Wicks EVP Cory Rau, who also serves as EVP for Stimpson. “Moving into 2021 with the new branding in place seems appropriate after the challenges of 2020. We want the customer-friendly branding to reflect the evolution that has taken place internally and demanded the best possible experience for our domestic and global customers alike,” stated Mr. Rau.

Wicks Unlimited has launched a contemporary new website www.WicksUnlimited.com. The website incorporates their new logo, joyful color scheme, and brand identity. It also features enhanced functionality and new and improved content detailing the depth and breadth of Wicks Unlimited products for their wide range of customers.

ABOUT WICKS
Wicks Unlimited is the world's leading manufacturer and supplier of candle combustion solutions, including waxed wick on reels, wick-clip assemblies, sustainers, and technical support for the candle industry. Acquired by fastener company Stimpson, an ISO 9001:2015 certified company in 2000, Wicks Unlimited offers candle combustion products and services in more than 40 countries. The team at Wicks Unlimited works closely with the candle industry, keeping its finger on the pulse of its ever-changing demands by supporting and participating in The National Candle Association, The Latin American Candle Manufacturers Association, and the American Society for Testing and Materials Subcommittees. Wicks Unlimited is located in the state-of-the-art 280,000 square foot manufacturing and distribution facility of Stimpson in Pompano Beach, FL.