Insights on the Global Health and Wellness Market | COVID-19 Impact and Analysis of Related Markets Drivers, Opportunities and Threats | Technavio

Technavio has announced its latest market research report titled Global Health and Wellness Food Market 2020-2024 (Graphic: Business Wire)

LONDON--()--Technavio predicts the global health and wellness market to grow steadily at a CAGR of over 6% during 2020-2024. One of the primary drivers of the market is the increased emphasis on effective health and wellness products. Consumers across the world are increasingly becoming aware of the benefits of adopting a healthy lifestyle. Moreover, improvements in the economic condition of the lower and middle-class consumers have further led to an increase in spending on health and wellness products. These factors are expected to fuel the growth of the global health and wellness market during the forecast period. Download Free Sample Report with COVID-19 Impact Analysis

The global health and wellness market is categorized as a part of the global soft drinks market. The global soft drinks market includes manufacturers of carbonated beverages, juices and juice concentrates, bottled water, functional beverages, sports drinks, and others (includes plant-based beverages, prebiotic and probiotic drinks, soy-based drinks, dairy-based drinks, and specialty drinks). Our research reports provide a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors

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Technavio’s reports are aimed at providing key insights on health and wellness markets by identifying the key drivers, trends, and, challenges that are impacting the overall soft drinks market. The research analyses the impact on these factors on the health and wellness markets, for the present market scenario and over the forecast period. Technavio’s reports provide a comprehensive analysis on the vendors and their offerings, major growth strategies adopted by stakeholders, and the key happenings in the market.

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Soft Drinks Market: Segmentation

Soft drinks, the parent market, includes the global health and wellness market within its scope and it is further segmented into multiple sub-segments. Technavio’s reports identify the high growth areas and opportunities for vendors operating in each sub-segment of the soft drinks market. The market is segmented as follows:

Product type

  • Carbonated soft drinks
  • Juices and juice concentrates
  • Bottled water
  • Functional beverages
  • Sports drinks
  • Others

Packaging type

  • Metal packaging
  • Glass packaging
  • Aseptic packaging

Distribution channels

  • Hypermarkets and supermarkets
  • Independent retailers
  • Convenience stores
  • Food service and drinking places
  • Vending machine
  • Others: On-trade, Online sales, discount stores, and warehouse clubs


  • North America (NA)
  • South America (SA)
  • Europe
  • Asia Pacific (APAC)
  • Middle East and Africa (MEA)

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Soft Drinks Market: Geographic Segmentation

The global soft drinks market has been analyzed across key geographical regions to identify region level market dynamics, developments, and the key growth countries for the forecast period. The regional level analysis identifies the market shares, growth momentum, and key leading countries in the market, which include (but are not limited to) the following:

  • APAC
  • Europe
  • MEA
  • North America
  • South America

Vendor Landscape

Technavio’s industry coverage utilizes multiple sources and tools to gather information about multiple stakeholders and their offerings towards the market. Sources such as company websites, annual reports, whitepapers, subscription & in-house databases, industry journals, publications, and magazines are used in addition to other relevant sources. The vendor landscape provides a framework to estimate the health care supplies market, while also categorizing the vendors into pure-play, category-focused, or diversified based on their offerings. All market reports provide the key and contributing players across the value chain based on in-house influence index, developed using multiple industry and market parameters.

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200

Release Summary

The Global Health and Wellness Food Market will grow by $ 1,299.84 bn during 2020-2024


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200