Country Singer Lauren Alaina to Take Over U.S. Cellular Instagram Account

National Sweepstakes and Livestream Performance Part of Campaign for Wireless Carrier to Connect with Customers

CHICAGO--()--U.S. Cellular is joining with country singer Lauren Alaina to create unique opportunities to showcase the artist’s voice, highlight the importance of staying connected and support the community and fans during these uncertain times.

On Thursday, July 9, fans can see content from Lauren Alaina on the U.S. Cellular Instagram page where she will post stories focusing on how she spends her time and what she does to stay connected with family and friends while on the road and now during the coronavirus pandemic. Additionally, there will be original footage produced by U.S. Cellular with Lauren and a 15-minute “Ask Me Anything” live Instagram session where she will answer questions and interact with fans at 7 p.m. CDT.

“U.S. Cellular has a history of collaborating with music artists across the country to create authentic experiences,” said Shelly Pluta, senior director of brand marketing for U.S. Cellular. “Through her music, Lauren Alaina connects with her fans and shares the story of her journey. This collaboration gives insight into how she has been spending her time during the pandemic and highlights how U.S. Cellular helps its customers stay connected and focus on what is most important in their lives.”

The final fan engagement as part of the collaboration will be a virtual concert on September 10 at 8 p.m. CDT. Lauren Alaina will host a 30-minute livestream performance. Registration is required to view the concert. U.S. Cellular customers and fans nationwide can also enter for a chance to win an exclusive virtual meet and greet with Lauren Alaina.

To register for the concert, enter the meet and greet sweepstakes and discover more original content, visit USCellularConnects.com.

NO PURCHASE NECESSARY. Open to residents of the 50 United States/D.C. 18 yrs+ (19+ in AL & NE). Void where prohibited. Ends 8/30/20. See Official Rules for full details.

About Lauren Alaina

Country music star Lauren Alaina has received multiple nominations for the ACM Awards, CMA Awards, CMT Music Awards, Teen Choice Awards, Radio Disney Awards and Billboard Music Awards. She received an ACM New Female Vocalist of the Year Award and CMT Collaborative Video of the Year Award for “What Ifs,” the 4x Platinum-selling No. 1 hit with childhood friend, Kane Brown. Lauren is one of CMT’s Next Women of Country and she received her very first CMT Music Award for Breakthrough Video of the Year with her No. 1 hit “Road Less Traveled.”

Lauren’s latest encouraging number, “Getting Good,” is playing now on country radio.

About U.S. Cellular

U.S. Cellular is the fourth-largest full-service wireless carrier in the United States, providing national network coverage and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier is building a stronger network with the latest 5G technology and offers a wide range of communication services that enhance consumers’ lives, increase the competitiveness of local businesses and improve the efficiency of government operations. To learn more about U.S. Cellular, visit one of its retail stores or www.uscellular.com. To get the latest news, promos and videos, connect with U.S. Cellular on Facebook.com/uscellular, Twitter.com/uscellular and YouTube.com/uscellularcorp.

Contacts

Chris Bauer
773-392-2586
chris.bauer@uscellular.com

Release Summary

On Thursday, July 9, country singer, Lauren Alaina, will take over the U.S. Cellular Instagram page to share original stories and host a Q&A.

Contacts

Chris Bauer
773-392-2586
chris.bauer@uscellular.com