IRVINE, Calif.--(BUSINESS WIRE)--Allied Esports will produce the NFL Alumni (NFLA) and ESTV’s Esports Celebrity Challenge, presented by JBL, which will debut on Monday, May 11 at 4 p.m. EDT. The online Call of Duty: Warzone tournament, featuring current and retired sports stars, including Ahman Green (former NFL running back), Paul George (Los Angeles Clippers), Brett Phillips (Kansas City Royals) and Aerial Powers (Washington Mystics), will benefit those impacted by COVID-19. Donations made during the broadcast will help provide computers and technology for underserved children for distance learning through the NFL Alumni COVID-19 Relief Fund.
“We are privileged to continue to use our esports production capabilities to help raise money for the communities most affected by this pandemic,” said Jud Hannigan, CEO of Allied Esports. “Watching professional athletes play video games has become an incredible form of entertainment, especially over the past few months, and we’re excited to deliver NFLA and ESTV’s vision for this important event.”
“NFLA is excited to expand our commitment to esports as a bridge to serving our community. For the first time, we are proud to organize the Celebrity Challenge to raise money for COVID-19 relief efforts. We especially thank the partners, sponsors, and players that made this possible,” said Brent Reece, NFLA Marketing Director.
As the exclusive esports media broadcaster of the NFLA, ESTV will broadcast the tournament across its digital platforms, including Twitch (twitch.tv/estv_esportstv), Mixer (mixer.com/ESTV_EsportsTV), Facebook (facebook.com/estv.co/) and YouTube, and its 24/7 TV channel. ESTV is available on the Roku® Channel, Amazon Fire TV, Samsung TV Plus, Dish® Sling TV, TikiLIVE, Simul-TV, and VIZIO WatchFree platforms and streams live linear feed and AVOD service.
“ESTV is thrilled to be an exclusive broadcast partner of NFLA’s Esports Celebrity Challenge to serve the community,” said Eric Yoon, founder, and CEO of ESTV.
The online tournament will feature 32 players in teams of four with one captain representing each team. Interviews with captains and other players will take place between tournament rounds.
About Allied Esports
Named one of the World’s Most Innovative Companies by Fast Company, Allied Esports International, Inc. is at the forefront of esports entertainment with a global network of properties designed to serve as competition battlegrounds, community experience hubs and content production centers.
Through direct operation or membership in the Allied Esports Property Network, the world’s first esports affiliate program, Allied Esports’ facilities span North America, Europe, China and Australia, and include the world-renowned HyperX Esports Arena Las Vegas, a fleet of mobile arenas, the HyperX Esports Trucks, and the HyperX Esports Studio in Hamburg, Germany.
About Allied Esports Entertainment
Allied Esports Entertainment, Inc. (NASDAQ: AESE) is a global leader in esports entertainment, providing innovative infrastructure, transformative live experiences, multiplatform content and interactive services to audiences worldwide through its strategic fusion of two powerful brands: Allied Esports and the World Poker Tour (WPT). For more information, visit AlliedEsportsEnt.com.
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