LONDON--(BUSINESS WIRE)--Technavio has been monitoring the global women's intimate care products market and the market is poised to grow by USD 299.26 million during 2020-2024 at a CAGR of over 3% during the forecast period. Request Free Sample Pages
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The market is driven by the product premiumization due to product innovation and portfolio extension. Also, the introduction of natural intimate care products is anticipated to further boost the growth of women's intimate care products market.
Vendors are actively focusing on improving their R&D operations to differentiate themselves from their competitors and offer better women's intimate care products with different functionalities. With changing consumer preferences, women are looking for intimate care products that are made using natural ingredients and have additional features such as fragrance. This is driving vendors to use high-quality raw materials for their products, which is leading to product premiumization. Thus, increasing product premiumization due to product innovation and portfolio extension is expected to drive market growth during the forecast period.
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Major Five Women's Intimate Care Products Market Companies:
CCA Industries Inc.
CCA Industries Inc. is headquartered in the US and operates under the business segment: Health and beauty aid products. The company offers products such as Bikini Zone Crème Hair Remover and Bikini Zone Medicated After-Shave Gel.
Combe Inc. is headquartered in the US and offers products through the business unit: Personal care. The company offers products such as pH balanced daily intimate wash and Odor Block daily intimate wash.
Essity Aktiebolag (publ)
Essity Aktiebolag (publ) is headquartered in Sweden and operates under the various business segments, Personal Care, Consumer Tissue, and Professional Hygiene. The company offers products such as Saba, intimate soap V-Natural and Saba wet wipes.
Prestige Consumer Healthcare Inc.
Prestige Consumer Healthcare Inc. is headquartered in the US and offers products through the following business segments: North American OTC Healthcare and International OTC Healthcare. The company offers products such as FreshCycle Flushable Cleansing Cloths and FreshCycle No-rinse Cleansing Foam.
Reckitt Benckiser Group Plc
Reckitt Benckiser Group Plc is headquartered in the UK and offers products through the following business segments: Health and Hygiene and Home products. The company offers products such as VEET Sensitive Precision Beauty Styler and VEET Botanic Inspirations Wax Strip Kit.
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Women's Intimate Care Products Distribution Channel Outlook (Revenue, USD Million, 2020-2024)
Women's Intimate Care Products Regional Outlook (Revenue, USD Million, 2020-2024)
- North America
- South America
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