GLENDALE, Calif.--(BUSINESS WIRE)--Beginning today, Applebee’s® restaurants nationwide are teaming up with Alex’s Lemonade Stand Foundation for their 15th year in the fight against childhood cancer and to fund pediatric cancer research and family support programs.
Again this year, neighbors who visit any of the more than 1,000 participating Applebee’s restaurants now through August 11 can purchase lemon-shaped pin-up cards in $1 and $5 increments which will go directly back to Alex’s Lemonade Stand Foundation. Guests can also enjoy a Quencher Lemonade, new Rainbow Lemonade or regular lemonade when dining in and a portion of the proceeds will be donated and will help children impacted by cancer, the leading cause of death in children under 19.
Alex’s Lemonade Stand Foundation was established in 2005 to continue the mission of four-year-old Alexandra Scott. While fighting her own battle against cancer, Alex set up a lemonade stand in her front yard to raise money for “doctors to find a cure” for all childhood cancers. One in 285 children will be diagnosed with cancer by the time they turn 201 and yet pediatric cancer research is vastly and consistently underfunded.
Guests who cannot make it into a restaurant but want to contribute can visit Applebees.com/AlexsLemonade to find a local participating restaurant and learn about additional ways to join in the fundraising efforts.
“Our 15-year partnership with Alex’s Lemonade Stand Foundation is deeply important to our Applebee’s family and to our local neighborhoods. We believe in the power of ‘Doin’ Good in the Neighborhood,’ and I am personally proud of the more than $10.2 million that we have raised throughout the years and the good that this money has been able to do by finding cures for childhood cancers,” said John Cywinski, Applebee’s President. “We are grateful to all who will join our efforts this summer to make a difference, one cup at a time.”
“Applebee’s was one of our first and continues to be one of our most dedicated supporters of Alex’s mission. Watching their restaurants turn into lemonade stands each summer and seeing how their local communities rally together in support of our Foundation, makes me tremendously proud,” said Liz Scott, Alex’s mom and co-executive director, Alex’s Lemonade Stand Foundation. “It is because of this great work and dedication that we have been able to break new ground in pediatric cancer research and help children who wouldn’t otherwise have the means to get life-saving treatment. We look forward to saving more lives together.”
Join in the conversation using #Applebees and #Onecupatatime.
Participation and activities may vary by location.
As one of the world’s largest casual dining brands, Applebee’s Neighborhood Grill + Bar serves as America’s kitchen table, offering guests a lively dining experience that combines simple, craveable American fare with classic drinks and local drafts. Applebee's restaurants are owned and operated by entrepreneurs dedicated to more than serving great food, but also building up the communities that we call home. From raising money for local charities to hosting community fundraisers, Applebee’s is always Doin’ Good in the Neighborhood. As of March 31, 2019, there were 1,830 franchise and company-owned restaurants in all 50 states, Puerto Rico, Guam and 13 other countries. Applebee's is franchised by subsidiaries of Dine Brands Global Inc. [NYSE: DIN], which is one of the world's largest full-service restaurant companies.
About Alex’s Lemonade Stand Foundation
Alex's Lemonade Stand Foundation (ALSF) emerged from the front yard lemonade stand of 4-year-old Alexandra “Alex” Scott, who was fighting cancer and wanted to raise money to find cures for all children with cancer. Her spirit and determination inspired others to support her cause, and when she passed away at the age of 8, she had raised $1 million. Since then, the Foundation bearing her name has evolved into a national fundraising movement. Today, ALSF is one of the leading funders of pediatric cancer research in the U.S. and Canada raising more than $175 million so far, funding nearly 1,000 research projects and providing programs to families affected by childhood cancer. For more information, visit AlexsLemonade.org.
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1 Source: Cancer Facts & Figures 2014, American Cancer Society: http://www.cancer.org/research/cancerfactsstatistics/cancerfactsfigures2014/