Aterra Designs’ Luminosity™ Program Wins New Production Home Builder Clients

Toll Brothers Has Adopted a New Aterra Program, Offering Their Buyers an Interactive 2D / 3D Design Tool for Lighting, Electrical, & Home Technology Selections

SCOTTSDALE, Ariz.--()--Aterra Designs announced the addition of a new program to cater to production home builders. With Aterra’s Luminosity™ tool, production builders can access a virtual design tool that instantly brings to life the latest trends in lighting, electrical, and home technology selections for their buyers.

In addition to providing customers with control of their lighting and home technology option selections, Luminosity™ is fully integrated into the home builder’s supply-chain, which reduces construction cycle times, simplifies communication with trades, and cuts out field errors.

Toll Brothers [NYSE: TOL] has adopted Luminosity™ in four markets, fueling the remarkable uptake and receptivity of Aterra Designs’ Premium Program in the new-home-construction market.

Toll Brothers now gives customers the power to view and choose lighting and home technology options in a virtual environment. (Toll Brothers is the nation's leading builder of luxury homes.)

Users of Luminosity’s interactive floorplans in 2D or 3D panoramas access displays and choose lighting effects and home technology in virtual environments. Luminosity™ walks home buyers through their home in 2D plan view, while also offering the option of 3D panoramas that show the lighting effects virtually in the space.

Since it is web-based, the Luminosity™ tool can be used by home buyers anywhere they have access to the internet. No matter where Luminosity’s design tool is accessed, it generates orders and trade-specific information for installation in the form of lot-specific plans, orders, and bills of materials for use by the home builder and their trades. With its open architecture, any trade or manufacturer can be linked to Luminosity’s database.

About Luminosity

Luminosity’s mission is to offer every homeowner unique lighting design, electrical, and home technology selections once found only in custom homes. Learn more:

About Aterra Designs

Since 1999, Aterra Designs has brought home builders, contractors, and home buyers together to achieve a common goal: Creating homes that are as unique as their owners. Aterra Designs’ experienced residential designers are experts in lighting, electrical, and home automation design. So, they are able to provide a range of coordinated options and create customized lighting solutions. Learn more:


John D. Wagner

Release Summary

Toll Brothers Adopts Aterra's Luminosity Tool, Offering Home Buyers an Interactive 2D / 3D Design Tool for Lighting, Electrical, & Home Technology


John D. Wagner