NEW ORLEANS--(BUSINESS WIRE)--NewsCred, the world’s leading enterprise content marketing platform (CMP) provider, today announced that it will exhibit at SiriusDecisions Technology Exchange, held November 7-9 in New Orleans.
The NewsCred team of marketing and technology experts will be available in Booth #406. They will share integrated marketing best practices and demonstrate the NewsCred CMP: Integrated Marketing Edition in action, showing how the holistic solution that combines cross-functional planning and end-to-end content execution breaks down silos to build a collaborative, customer-centric marketing organization that delivers measurable results.
Customers expect a consistent experience even as the explosion of channels has made the customer journey more complex to manage. To be successful, marketing teams need to work better together across the organization to efficiently align the content and customer experiences across all channels.
“What we’ve seen from teams adopting Integrated Marketing is that providing visibility and a unified platform for planning, ideation, content production, publishing, and analytics improves their ability to stay continually aligned from strategy to execution,” said Tzi-Kei Wong, Vice President, Product and Design at NewsCred. “We look forward to sharing our latest features for campaign planning, expanded content workflows, and operational efficiency analytics in the Technology Exchange Marketplace.”
SiriusDecisions Technology Exchange brings together B2B marketing and sales professionals interested in learning how to best leverage technology to deliver on business goals. For more information on the NewsCred CMP: Integrated Marketing Edition, visit NewsCred at Booth #406, or go to www.newscred.com.
NewsCred, the world’s leading enterprise content marketing platform provider, unifies marketing organizations to deliver integrated marketing through a consistent, relevant, and measurable content experience across all channels. Through its complete solution of technology, content, and services, NewsCred offers a repeatable methodology that guarantees ROI for the world’s leading CMOs and marketing leaders from companies including Barclays, Fidelity, HPE, USAA, and more.
Founded in 2008, NewsCred serves hundreds of customers in over 70 countries from four global offices. Learn more at NewsCred.com, join our community at NewsCred Insights and follow us on Twitter and LinkedIn.