DALLAS--(BUSINESS WIRE)--Apex Clearing, a leader in digital wealth management, announced today that it will be offering any online brokerage platform the ability to provide commission-free trading. This new product offering aims to help all brokers and advisors continue to meet the challenge of providing the faster and cheaper online experiences that today’s consumers receive and expect in all aspects of their digital lives.
Bill Capuzzi, CEO of Apex Clearing, said: “Digital technologies have created increasing pressure for brokers and advisors to be more transparent and reduce fees. As a result, costs are coming down and several industry incumbents have successfully launched zero-fee trading products. Now, Apex Clearing is leveling the playing field by giving everyone the ability to offer commission-free trading and replicate this success.”
Apex Clearing’s new offering will help continue knocking down the barriers to entry. Fees typically have the biggest impact on investors with modest account balances, which is why millennials and others have been flocking to low-cost platforms.
Apex Clearing has been a custodian of choice for the leaders of digital wealth and has brought to market many of the technologies that have transformed the industry, including real-time account opening and funding. Earlier this month, Apex announced it will be offering its clients the ability to service the demand for crypto assets among millennials and others who want to invest in digital currency as well as brokerage assets. Bill Capuzzi will discuss these innovations and what they mean for the future of wealth management at Bloomberg’s Sooner Than You Think technology conference on October 16th in Brooklyn.
About Apex Clearing Corporation
Apex Clearing is a custody and clearing engine that’s powering the future of digital wealth management. As a clearing firm, Apex delivers speed, efficiency and flexibility to firms ranging from innovative start-ups to blue-chip brands that choose to grow with us. Apex's fully-integrated, customized solutions allow registered investment advisors (RIAs), digital advisors, fintech firms, broker dealers and full-service firms to provide the seamless digital experiences consumers expect and to reach more investors and serve them profitably. Founded in 2012 and based in Dallas – with offices in New York City, Chicago and Portland, Oregon – Apex Clearing Corporation is registered with the SEC, a member of FINRA, and a participant in SIPC. For more information, visit www.apexclearing.com.