BOSTON--(BUSINESS WIRE)--Affectiva, the global leader in Artificial Emotional Intelligence (Emotion AI) and GreenRoad Technologies, the leading provider of driver safety solutions, today announced their partnership to enable real-time driver impairment monitoring for fleet management. GreenRoad will use Affectiva Automotive AI, the first multi-modal in-cabin AI sensing solution, to detect signs of potentially dangerous driving behavior, such as drowsiness and distraction, and to alert the driver in real-time to prevent incidents.
“At GreenRoad, we’re on a mission to improve driver behavior and fleet safety,” commented Ron Levin, Chief Technology Officer of GreenRoad Technologies. “Ninety-four percent of crashes are due to driver errors, and driver impairments, such as fatigue and distraction, play a major part in those errors. Affectiva’s groundbreaking technology will give us critical insights into these dangerous conditions, helping us to prevent collisions and continuously improve fleet safety with ongoing change management.”
GreenRoad’s driver behavior technology is used by hundreds of organizations in the bus and coach, utilities, oil and gas and other industries to improve the safety and efficiency of their fleets. GreenRoad’s in-vehicle systems detect over 150 dangerous and complex driving maneuvers, and alert drivers in real-time to self-correct. The systems incentivize better driving and road safety, while contextual information enables fleet managers to focus training efforts more effectively, reducing collision frequency and severity.
Affectiva Automotive AI will be integrated with GreenRoad’s Video™ Solution, which uses driver-facing cameras to monitor for driver impairment. Affectiva’s software solution monitors drivers’ facial and vocal expressions to detect complex and nuanced cognitive and emotional states, including drowsiness and distraction, by measuring key indicators such as yawning, blink rate, eye closure and head pose.
When dangerous driving behavior is detected, the system will warn the driver in real-time through alerts and prompts to correct the behavior. Video clips of safety events will be uploaded to GreenRoad Central™, GreenRoad’s cloud-based management portal, for review by fleet managers and drivers. GreenRoad’s change management methodology encourages a continuous self-correction cycle across safety events of all types, improving fleet safety over time.
“For companies that rely on fleet vehicles for daily operations, drivers have an important role to play. But, this means that drivers need to be alert and attentive behind the wheel for hours at a time,” added Dr. Rana el Kaliouby, Co-Founder and CEO, Affectiva. “By proactively identifying signs of potentially dangerous driving behavior, Emotion AI can significantly improve the safety of drivers, fleets, and others on the road, flagging problematic behavior before it’s too late. We’re excited to partner with GreenRoad to improve road safety in a way that was previously unimaginable, arming fleet managers and drivers with the tools they need to safely get from point A to point B during every trip.”
About GreenRoad Technologies
GreenRoad, a global leader in driver behavior technology, provides highly effective fleet driver safety and compliance solutions. Used by more than 100,000 drivers, the GreenRoad solution employs advanced real-time, in-vehicle feedback and change management methodologies to promote meaningful, lasting change in driver behavior. In addition, GreenRoad’s data-based predictive analytics give fleet managers the information they need to optimize overall fleet management. As proven by deployments with hundreds of customers in the bus & coach, utilities, logistics, oil & gas, construction and other industries, the GreenRoad solution improves safety, minimises operational costs, reduces risk and enhances compliance.
Affectiva, an MIT Media Lab spin-off, is the leading provider of AI software that detects complex and nuanced human emotions and cognitive states from face and voice. Its patented Emotion AI technology uses machine learning, deep learning, computer vision and speech science. Affectiva has built the world’s largest emotion data repository with over 7 million faces analyzed in 87 countries. Used by 25% of the Fortune Global 500 companies to test consumer engagement with ads, videos and TV programming, Affectiva is now working with leading OEMs, Tier 1s and technology providers on next generation multi-modal driver state monitoring and in-cabin mood sensing.
For more information, visit https://www.affectiva.com/.