AUSTIN, Texas--(BUSINESS WIRE)--Mood Media, the world’s leading in-store media solutions company dedicated to elevating the Customer Experience, announced today that it has acquired all assets of focus4media, one of the largest Mood Independent Affiliates in North America. As a Mood affiliate, focus4media provides sight, sound, scent and systems solutions to businesses in the Mid-Atlantic region, including Alabama, Florida, Virginia and other territories across the Eastern United States. The acquisition is consistent with Mood’s ongoing strategic efforts to expand in its core audio and visual markets.
“This acquisition allows us to expand our client base in a region that continues to grow and show great opportunity,” said Ken Eissing, Mood Media’s President of In-Store Media. “Focus4media has a strong leadership team and a history of serving its clients well, and we look forward to continued success in the region.”
“The timing was right for both parties,” said Gary Alshouse, focus4media’s CEO. “I’m proud of what our team built, but I’m also excited about the new opportunities that lie ahead for us, together.”
For existing focus4media (now Mood) clients, Eissing and Alshouse noted that they will work to ensure a seamless transition without any service or agreement interruptions.
About Mood Media
Mood Media is the world’s leading in-store media solutions company dedicated to elevating the Customer Experience. We create greater emotional connections between brands and consumers through the right combination of sight, sound, scent, social and systems solutions. We reach more than 150 million consumers each day through more than 500,000 subscriber locations in 100+ countries around the globe. Mood’s clients include businesses of all sizes and market sectors, from the world’s most recognized retailers and hotels to quick-service restaurants, local banks and thousands of small businesses. For more details: www.moodmedia.com.