LOS ANGELES--(BUSINESS WIRE)--Today, Marketplace launched its first Amazon Alexa skill, Make Me Smart from Marketplace,™ to deliver unique, on-demand voice content exclusively for Alexa users with new content every weekday.
With an Amazon Echo nearby, once the skill is enabled, listeners can ask “Alexa, make me smart!” to hear Marketplace’s Make Me Smart podcast hosts Kai Ryssdal and Molly Wood explain what you need to know about the economy, pop culture, tech and current events – from inflation rates, to how 5G works, why we have a 40-hour work week, and even what happened to the $1,000 bill.
“Thirty years’ expertise and sophistication in the audio industry has positioned Marketplace to deliver cross platform content on innovative platforms, that reaches new audiences outside of our 14.8 million loyal public radio fans,” said Marketplace’s Senior Vice President and General Manager, Deborah Clark. “The launch of this skill is a testament to how Marketplace has evolved from a suite of public radio broadcast shows to a multiplatform enterprise, focused on using our unique voice and storytelling approach to raise the economic intelligence of the country.”
Listeners can also submit specific questions to Kai and Molly by saying, "Alexa, tell Make Me Smart I have an idea," or by saying "I have an idea" while using the skill. Marketplace will review submissions for the chance to be included in daily content.
“We wanted to take advantage of the unique benefits of this platform rather than simply repurpose content we’re already airing elsewhere,” said Sitara Nieves, executive director of on demand at Marketplace. “The skill features smart, timely information and explains why it matters for every member of our economy each day.”
To try Make Me Smart from Marketplace™ on your Amazon Echo, once it’s enabled, simply ask, “Alexa, make me smart” to hear what you need to know – and why it matters.
Marketplace® is on a mission to raise the economic intelligence of the country. Its core programs – Marketplace®, Marketplace Morning Report® and Marketplace Tech® – are currently broadcast on more than 800 public radio stations nationwide and heard by 14.8 million weekly listeners. Marketplace podcasts including Make Me Smart with Kai and Molly, The Uncertain Hour® and Corner Office can be found at Marketplace.org or on your favorite podcast app. The Marketplace portfolio of programs are produced and distributed by American Public Media®, one of the largest producers and distributors of public radio programming in the world. For more information on Marketplace, visit marketplace.org, follow us on Twitter @marketplace or like us on Facebook. For more information on American Public Media, visit americanpublicmedia.org.