ST. LOUIS--(BUSINESS WIRE)--Perficient, Inc. (NASDAQ: PRFT) (“Perficient”), the leading digital transformation consulting firm serving Global 2000® and other large enterprise customers throughout North America, today announced its digital agency, Perficient Digital, will serve as a gold sponsor and demonstrate its expertise in end-to-end digital commerce solutions at Magento Imagine 2018. The conference will take place April 23-25 at the Wynn Las Vegas resort and casino.
Today’s B2B companies continue to see their customers make more purchases online, driving organizations to enhance their e-commerce solutions. As a Magento Enterprise Solution Partner, Perficient Digital’s commerce practice develops robust, innovative eCommerce solutions that provide the flexibility, speed and convenience needed to deliver a personalized experience. The agency was named a top digital commerce service provider in Gartner’s Digital Commerce Vendor Guide, 2017.
“As customers come to expect seamless, omnichannel, digital experiences that are detailed, accurate, and easy to complete, more B2B companies must continue to adapt their commerce experiences to meet this rising consumer demand and avoid disruption,” said Sameer Peera, general manager, Commerce Solutions at Perficient Digital. “We’ve seen first-hand the power that true, end-to-end e-commerce solutions have had in enhancing the customer experience and increasing customer loyalty for our clients. And we’re excited to share our digital transformation journey with Loom Décor, CURT Group and Regis Corp. at this year’s Imagine conference.”
Navigating the Digital B2B Commerce Journey
In partnership with CURT Group, Loom Décor, and Regis Corp, Perficient Digital’s John Ambrose, eCommerce director and strategist, will moderate a panel discussion The Digital B2B Commerce Journey: How to Take Your Next Step. The team will address how companies must deal with forces driving digital change and meet those forces with new ways of delivering content and commerce, as well as find internal buy-in to enable a digital strategy.
Recently, CURT Group, a leading sales, marketing, engineering, and distribution company of towing products and truck accessories, sought to integrate multiple B2B and consumer websites and their shopping carts. In implementing Magento’s commerce solution, Perficient Digital created one, comprehensive site with state-of-the-art features and a product visualization tool.
“In today’s fast-paced world, B2B eCommerce requires a shift toward a modern consumer experience that makes doing business easier for everyone,” said Noah Gamer, director, eCommerce and Digital Marketing at CURT Group. “As our implementation partner, Perficient Digital has helped us scale our digital initiatives and enabled us to reinvent our digital operations into a scalable program that will support our customers’ needs and experiences for years to come. We’re pleased to share our story at this year’s conference.”
The presentation will take place on Monday, April 23, from 10:30-11:15 a.m. Pacific time in Latour 4.
Enhancing the Customer Experience with Magento
Magento has the potential to enhance customer experiences through visual product configuration, custom pricing, and bleeding-edge or emerging technologies, all of which increase conversion and drive revenue growth for today’s B2B organizations.
Perficient Digital Director of Magento Consulting Kaushal Shah, and Loom Décor’s eCommerce Manager Lauren Sciacca, will take part in the Innovations Lab: Enhancing the Customer Experience with Visual Product Configuration, and will share how the two companies partnered to transform what once was an offline, time-consuming buying process into a remarkable online customer experience with high-end custom products and product visualization.
Following the launch, year-over-year conversion rates increased 42 percent, new visitors grew more than 80 percent, and year-to-year revenues soared by 150 percent.
The Innovation Lab will take place on Tuesday, April 24, from 4:45-5:30 p.m. Pacific time in Margaux 2.
Connect with Perficient Digital at Imagine
In addition to it’s speaking presentations, Perficient Digital experts will be on hand in Booth No. 311 to discuss how the company has worked in partnership with Magento to help both B2B and B2C clients start and succeed in their digital journeys. As a result of its focus on branding, responsive design, and site architectures that convert, Perficient Digital has helped propel Magento clients to Internet Retailer’s Top 500 and Hot 100 lists.
Perficient Digital also will offer a complimentary breakfast session, Your Digital B2B Journey, Tuesday, April 24, from 7-8:15 a.m. in the Grand Lux Café at the Palazzo Hotel and Casino, next door to the Wynn Las Vegas. John Ambrose and Steve Gatto, Perficient’s national Magento sales director, will host the event.
For more information on Perficient Digital’s expertise with Magento, visit https://www.perficientdigital.com/partners/magento, or follow our experts through their Commerce blog and on Twitter @PRFT_Commerce.
Perficient is the leading digital transformation consulting firm serving Global 2000® and enterprise customers throughout North America. With unparalleled information technology, management consulting, and creative capabilities, Perficient and its Perficient Digital agency deliver vision, execution, and value with outstanding digital experience, business optimization, and industry solutions. Our work enables clients to improve productivity and competitiveness; grow and strengthen relationships with customers, suppliers, and partners; and reduce costs. Perficient’s professionals serve clients from a network of offices across North America and offshore locations in India and China. Traded on the Nasdaq Global Select Market, Perficient is a member of the Russell 2000 index and the S&P SmallCap 600 index. Perficient is an award-winning Platinum Level IBM business partner, a Microsoft National Service Provider and Gold Certified Partner, an Oracle Platinum Partner, an Adobe Premier Partner, and a Platinum Salesforce Consulting Partner. For more information, visit www.perficient.com.
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