SANTA MONICA, Calif.--(BUSINESS WIRE)--PatientPop, the leader in practice growth technology for healthcare providers, today announced the addition of healthcare industry veterans Jeb Burrows and Caitlin Reiche to its team. Both executives come to PatientPop from athenahealth, a PatientPop partner and the most universally connected healthcare network in the country.
As Vice President of Business Development & Channels, Jeb Burrows oversees strategic partnership opportunities for PatientPop. Burrows has extensive sales leadership, business development, and operations strategy experience in healthcare information technology and pharmaceuticals. Most recently, he served as the Executive Director of Partnerships, Events, and Inside Sales at athenahealth.
Caitlin Reiche joins PatientPop as the Head of Strategic Product Management and guides the company’s overall product strategy. Reiche comes to PatientPop with a background in corporate strategy, enterprise business strategy, and product.
“Jeb and Caitlin are incredible assets for our team,” said PatientPop Co-Founder and Co-CEO Travis Schneider. “Under Jeb’s leadership, our business development & channels team will solidify our company’s position in the healthcare industry. Caitlin will guide our product strategy, ensuring PatientPop customers are best equipped for business success.”
PatientPop also opened a new Boston office, located in the city’s historic Leather District. A recognized healthcare and technology hub, Boston will support the company’s growing business development, channel, and product functions.
PatientPop has grown from just a few employees since its founding in 2014 to more than 300 people today. Other recent executive hires include Chief Technology Officer Christophe Louvion, Senior Vice President of Marketing Terry Welty, and Director of Local SEO and Marketing Joel Headley.
For more information about PatientPop and its leadership team, visit www.patientpop.com.
PatientPop is the proven complete practice growth platform that empowers healthcare providers to thrive in the digital age. By enhancing and automating each touchpoint in the patient journey — from first impression online to digital booking to post-visit follow-up — PatientPop makes it easy for healthcare providers to attract more patients, manage online reputation, modernize the patient experience, and automate the front office. For more information, visit www.patientpop.com.