EL SEGUNDO, Calif.--(BUSINESS WIRE)--Wpromote, the nation’s largest independent digital marketing agency, announced today that it has been named a Strong Performer in The Forrester Wave™: Search Marketing Agencies, Q4 2017. Wpromote scored the highest mark possible of 5.0 out of 5.0 in ten categories, including account management, service vision, paid search strategy, SEO experience and landing page optimization.
Wpromote was among the select companies invited to participate in The Forrester Wave™: Search Marketing Agencies, Q4 2017 due to its substantial search marketing business, its specialization in both SEO and paid search and its focus on the enterprise market. Published this week, the report assesses the state of the search marketing agency market and evaluates the strengths and weaknesses of top search marketing agency vendors. Vendors are evaluated against 25 criteria that encompass current offerings, strategy and market presence. In this edition of The Forrester Wave™, Forrester found that search marketing agencies have reached a state of full maturity, and that differentiation among vendors is increasingly coming from discovery support beyond traditional search engines like Google.
Forrester noted that Wpromote is "laser focused on brands that they categorize as 'challengers' in their industry and are looking to steal market share from larger competitors." Forrester also mentioned that Wpromote "complements that vision with a strong offering to determine customer lifetime value, both for individual audience segments to target in paid search and in account management, which is enriched with dedicated account strategists that study the client’s full business."
"Being recognized as a Strong Performer is the result of daily hard work and smart strategic planning by everyone on the Wpromote team," said Mike Mothner, Founder and CEO of Wpromote. "We've always dedicated ourselves to being the go-to agency for challenger brands, and that's what we'll continue to focus on in the coming years. We have spent years building a world-class paid search and SEO machine, so it's encouraging to receive this recognition from an independent research firm like Forrester."
True to its Challenger Agency mindset, Wpromote has been recommended for "entrepreneurial-minded marketers that are looking for an agency to handle their search campaigns and be a valued business resource to think through shifting market dynamics."
To access the full report, please click here.
Founded in 2001 by Michael Mothner, Wpromote is an award-winning, rapidly expanding digital marketing firm with eight offices across the United States, including Los Angeles, New York, Chicago and Dallas. Named one of the Best Places to Work in the US by AdAge two years running, Wpromote and its 340 employees have helped hundreds of clients—from startups to Fortune 500 companies—grow their businesses online with end-to-end digital solutions. As the Challenger Agency for major brands like Marriott, Bayer HealthCare, Verizon, CIT Bank, Z Gallerie, Wienerschnitzel, Shutterstock, J.D. Power, and Forever 21, Wpromote utilizes integrated search, mobile, and social marketing tactics to challenge its clients’ top competitors. With unmatched experience in multi-channel, content-centric campaigns and unrivaled dedication to clients’ results, Wpromote helps companies big and small act and move like large enterprises online. For more information, visit http://www.Wpromote.com.