LEXINGTON, Ky.--(BUSINESS WIRE)--To play along with this year's awards season, A&W Restaurants invites movie buffs to participate in the #AWcademyAwards Sweepstakes. Throughout February, social media users may share their spoofs of movie titles, vote for their favorite #AWcademyAwards nominees – such as Matthew McCurdnaughey, Spice C. Papa and Reeses Withaspoon – submit tongue-in-cheek movie reviews and chuckle at movie poster parodies.
The contest runs Feb. 1- 28, 2017, with 20 weekly prizes randomly awarded to fans on the A&W social channels. Prizes include A&W Gift Checks, limited edition golden mini mugs, orange bowties and an invitation to join A&W’s Feb. 26 live Tweet-along of the Academy Awards. Fans can play along on Facebook, Twitter, Instagram and Snapchat using the hashtag #AWcademyAwards.
Click here for official rules.
“Like the Academy Awards, A&W is a part of American pop culture,” said Sarah Blasi, vice president of Marketing. “We know that many social media users love movies. This online giveaway and live-tweet will be buzz-worthy and a fun way to involve our current and new fans in an event that’s sure to be a trending topic. Plus, when we started thinking of funny movie titles, we just couldn’t stop!’”
Here are some of the early nominees for best spoofs and reviews:
AWcademy Awards Spoof Titles
Beauty and the beef
Bridget Cones’ Dairy
Hot Dog Time Machine
AWcademy Awards Spoof Reviews
“Let me be frank, I loved this film.” – Hot Dog Daily
“Really got to the ‘root’ of my emotions” – Harper’s Bizarre
"Singlehandedly responsible for bacon me cry.” – Burgertainment Weekly
“Lettuce all agree: You need to see this film.” – Forks Illustrated
“Un-brie-lievable” – Curds Curds Curds
Images available upon request.
Connect with A&W Restaurants at www.awrestaurants.com, http://awfranchising.com, www.facebook.com/awrestaurants, https://twitter.com/awrestaurants, www.instagram.com/awrestaurants, www.pinterest.com/awrestaurants and www.youtube.com/user/awmugclub
America’s first and oldest restaurant chain, A&W still makes Root Beer fresh in the restaurants from real cane sugar, water and a proprietary blend of herbs, bark, spices and berries that are served in a frosty mug along side burgers, fries, chicken tenders and other All American Food® favorites. There are 1,100 locations worldwide.