BOSTON--(BUSINESS WIRE)--Today the Massachusetts Innovation & Technology Exchange (MITX) announced the finalists of its 2016 MITX Awards, the largest and most prestigious annual awards competition in the country for technology and innovation. The 30+ categories in this year’s program showcase the disruptive marketing, creative, and emerging technologies happening in New England. Finalists (listed below) competed in the first round of judging and were assessed on their submission’s innovation, storytelling and impact. This year over 120 senior leaders from Boston businesses judged entries for the 33 MITX Awards categories.
Winners will be announced live at the 20th annual Awards ceremony, on May 25th at the Westin Waterfront, a celebration of New England’s thriving tech innovation ecosystem. This year’s ceremony will include host, Boston legend and comedic superstar Lenny Clarke, technology demos from finalists, select final round judging, networking, and of course, the presentation of the prestigious MITX Awards.
“For 20 years, MITX has been celebrating the talented and creative minds across New England - innovators that have made this the thriving technology and innovation hub it has become,” said MITX President Amy Quigley. “This year’s finalists are no exception. The ideas keep getting bigger and bolder. We are thrilled to honor their amazing achievements!”
The 2016 MITX Awards Finalists are:
B2B Integrated Marketing
Corey McPherson Nash, CTP, MullenLowe/Mediahub, PJA Advertising + Marketing, SMALL ARMY, Staples, Inc
B2C Integrated Marketing
Brightcove, Isobar, SapientNitro
Best “Newbie” Technology
C Space, Core dna, Deep Information Sciences, Spiro Technologies, ZAIUS
Best B2B Technology
ezCater, LogMeIn, Nara Logics, Pingup, Salsify, VENTUREAPP
Best B2C Technology
DigitasLBi, iSeeCars.com, Lose It!, TomTom, Inc.
Best Content Marketing Program
MullenLowe/Mediahub, Racepoint Global, Reebok International Ltd, Sapient Nitro, Starcom MediaVest Group, WordStream
Best Digitally-Powered Experiential Marketing
MullenLowe/Mediahub, Primacy, SapientNitro
Best Employee Efficiency Technology
Allego, Buildium, C Space, Qstream, Inc., Vocoli, WeSpire
Best Marketing on a Dime
NorBella, Pilot, SapientNitro
Best Tech Innovation in Shopping & eCommerce
Evergage, iSeeCars.com, Prelert, Yottaa
Best Use of Data to Drive Marketing in an Innovative Way
C-4 Analytics LLC, Fiksu, Jack Morton Worldwide – Boston, Mavrck, MullenLowe/Mediahub, Radius Bank
Almighty, Connelly Partners LLC, DigitasLBi, Medisafe®, Rue La La, SapientNitro
Best Website Design or Redesign
Boston Interactive, iMarc, Lion Ridge LLC, Web Design Boston, White Rhino
Cause, Nonprofit & Government Marketing
Almighty, Brightcove, iFactory, MullenLowe/Mediahub, Racepoint Global, SMALL ARMY
Connelly Partners LLC, Genuine, OHO Interactive, Primacy, Stoltze Design
Fashion & Apparel Marketing
Almighty, MullenLowe/Mediahub, Reebok International Ltd.
Financial Services & Insurance Marketing
CTP, MullenLowe/Mediahub, PJA Advertising + Marketing, SapientNitro, Starcom MediaVest Group
Healthcare, Wellness & Pharmaceutical Marketing
AMP Agency, Dana-Farber, DigitasLBi, NorBella, Primacy, SMALL ARMY
Marketing to Millennials
AMP Agency, MullenLowe/Mediahub, SapientNitro
Most Innovative Ad Technology
clypd, Fiksu, Grapevine, Mavrck, Nanigans, Pixability
Most Innovative CyberSecurity Technology
Confer, CyberArk, Cybric, Digital Guardian
Most Innovative Financial Technology
Janeiro Digital, Radius Bank, SapientNitro
Most Innovative Healthcare & Life Sciences Technology
Mad*Pow, Medisafe®, SapientNitro
Most Innovative Use of IoT
Rocket Farm Studios, SapientNitro, Swirl Networks
Most Insightful: Big Data and Analytics Innovation
Bullhorn, Customer Portfolios, Digilant, RedPoint Global, Visible Measures, WordStream
Professional Services Marketing
CTP, Jack Morton Worldwide – Boston, SapientNitro
Connective DX, iMarc, MullenLowe/Mediahub, NorBella
Travel, Entertainment & Leisure Marketing
Fishnet Media, MullenLowe/Mediahub, Pilot, SMALL ARMY
Game Changer category finalists and winners will be announced onsite at this year’s ceremony.
Visit www.mitxawards.org to learn more about the finalists and to purchase tickets to the May 25th awards ceremony.
Inspire. Connect. Provoke.
For the restless companies that comprise the Massachusetts technology and innovation eco-system, MITX is the ultimate resource: inspiring members with progressive thinking, meaningful connections and provocative conversation. Celebrating 20 years of connecting tech and innovation professionals in New England, MITX is a dynamic community of more than 7,500 thought leaders and collaborators in search of insight, education and opportunity. MITX is headquartered in Boston, MA. For more information, visit http://www.mitx.org/.