WASHINGTON & DELFT, Netherlands--(BUSINESS WIRE)--Tahzoo, a leading provider of digital Customer Experience (CX) consulting services and solutions, today announced it has acquired Netherlands-based digital agency HintTech. Through the acquisition, Tahzoo has more than doubled in size to become one of the largest independent CX agencies delivering end-to-end digital transformation services and solutions globally. The acquisition comes on the heels of Tahzoo's positive corporate momentum, growth and financial success.
From the beginning, Tahzoo has set out to change the way businesses deliver customer experiences. The company has doubled its growth year-over-year, marked by its 85th ranking in Inc. 500’s list of America’s Fastest Growing Private Companies last year. Tahzoo is the first in the third generation of digital agencies to reach the global scale required to service the Fortune 500.
“As customer experience becomes increasingly complex, multi-channel and digitally centered, large organizations require a new breed of consulting partner – one that understands customers, content and context to deliver highly-relevant contextual experiences powered by ever-more-sophisticated marketing technology,” said Brad Heidemann (@brad_heidemann), CEO, Tahzoo. “We built Tahzoo from the ground up with digital transformation in mind and the addition of HintTech’s expertise in a wide range of marketing enterprise platforms and global resources to our suite of customer experience solutions and services solidifies our position as the leading independent digital transformation service and solutions provider in the world. We are excited to offer our clients increased scalability, technical capabilities, global support and resources worldwide.”
Egbert Hendriks (@ephendriks), founder and former CEO of HintTech, will remain with Tahzoo serving as the Chief Strategy Officer. He will continue to provide the strategic leadership and market vision that helped grow HintTech into a leading digital agency. “Our joining Tahzoo further cements our ability to deliver what the business, marketing and technology communities are demanding.”
Today’s enterprises increasingly rely on digital CX solutions to help differentiate their branded customer experiences. As a result of this acquisition, Tahzoo is uniquely positioned to provide Fortune 500 clients with a range of industry-leading CX consulting services incorporating change management, customer insight, content and data strategy, analytics and user experience design – plus complete implementation and integration of marketing technology solutions including Web Content Management (WCM), Digital Asset Management (DAM), Customer Relationship Marketing (CRM), Marketing Automation and eCommerce. Tahzoo will also be able to take advantage of HintTech’s global delivery model and deep subject matter expertise to offer customers expanded scalability and 24x7 global support. This acquisition further expands Tahzoo’s footprint across North America and Europe and will complement Tahzoo’s global client base in the financial services, retail, manufacturing and business services industries.
In the recently released Forrester report, Market Overview: Digital Experience Delivery Service Providers by Anjali Yakkundi (@AYakkundi), Senior Analyst at Forrester Research, both Tahzoo and HintTech are included among a sample list of only 14 others, as specialist agencies. Forrester states that services providers “more often than not …determine the success or failure of digital experience delivery initiatives.” Based on industry leader Adage’s 2014 ranking of digital and CRM agencies, the combined Tahzoo and HintTech will become one of the top ten independent digital agencies and one of the top five independent CRM agencies in the U.S.
There is a clear need for the next generation of what Forrester Research calls, digital experience delivery service providers. According to Kyle McNabb (@mcnabb_kyle), VP Research Strategy at Forrester Research, “Seventy-four percent of executives state their top 2015 priority is improving CX… [because] doing so will drive greater customer acquisition and loyalty. But saying CX is a priority is easy, making it actionable speaks volumes.”1
Where customer experience and business results collide, disruption is the new norm. Tahzoo is at the forefront solving the biggest and most complex customer experience (CX) problems. Coupling innovative thinking with engineering rigor, we provide our clients with the services and solutions needed to deliver relevant and personalized customer experiences. An end-to-end 21st century CX agency, Tahzoo is pioneering with big brands to think differently about customer experience. We’re all just beginning this journey. Shoes are optional.
1 Saying CX Is A Priority Is Easy. Following Through On It Is Tough, Forrester Research, Inc. blogs, March 30, 2015