NEW YORK--(BUSINESS WIRE)--Time Warner Cable Business Class (TWCBC) today announced a new feature for its customer loyalty program known as PerkZone®. The addition, called Member Offers, will open a new sales channel for TWCBC customers to promote their products and services to each other.
Member Offers will allow TWCBC customers to post offers for their B2B products and services within PerkZone, making them available to the existing network of fellow-TWCBC customers.
“Time Warner Cable Business Class’ PerkZone is an innovative example of how a service provider can develop portal features, such as the new Member Offers section, that can potentially benefit customers,” said Matt Davis, Program Director, SMB Telecom Services, IDC.*
Member Offers will be available for PerkZone members within the “Deals & Discounts” section, which is designed for businesses looking to save on products and services to run their company. There is no charge to use this exclusive service.
PerkZone was launched last year to help empower TWCBC customers with tools and resources to better run their businesses. The PerkZone program provides a two-part platform with discounts and offers from leading companies and an informational forum tailored for small business owners.
“With Member Offers we’re providing a venue for businesses to grow their own customer base and potentially increase their revenue stream. It’s a new sales channel for businesses to leverage, providing them direct access to our large network of customers,” said Stephanie Anderson, Senior Vice President and Chief Marketing Officer for Time Warner Cable Business Services. “PerkZone has become a very popular service for our small business customers, a community where they can connect to other business owners, receive discounts, and now, offer their own services as well.”
PerkZone is a value added feature of the TWCBC My Account portal. My Account allows business customers to manage their account 24/7 from virtually anywhere, including paying their bill, setting up phone features, managing service appointments, accessing product information and customer support, and growing and improving their business through PerkZone.
For more information about Time Warner Cable Business Services and the PerkZone customer loyalty program, please visit business.twc.com/perkzone.
This week TWCBC announced the results from their second annual small business technology survey in conjunction with the kickoff of National Small Business Week. Read the press release and infographic here.
* From “IDC's SMB Telecom Innovation Series: Loyalty and Retention Programs,” July 2014
About Time Warner Cable Business Services
Time Warner Cable Business Services, a division of Time Warner Cable, offers a full complement of business communications tools to small, medium and enterprise-sized companies under its Time Warner Cable Business Class brand. Its Internet, voice, television, network and cloud services are enhanced by award-winning customer service and local support teams. Through its NaviSite subsidiary, Time Warner Cable Business Services also offers scalable managed services, including application services, enterprise hosting, and managed cloud services primarily in the U.S. and U.K. Time Warner Cable Business Services, founded in 1998, serves more than 675,000 business customers throughout Time Warner Cable's service areas. For more information, visit http://business.twc.com.