FOOTHILL RANCH, Calif.--(BUSINESS WIRE)--The Wet Seal, Inc. (Nasdaq:WTSLA) today announced an irresistible in-store promotion with leading wireless retailer, Simplexity. Now through August 15, 2011, every customer who tries on a pair of Wet Seal jeans in-store will be eligible to receive a free Android-powered smartphone, with the purchase of a new two-year plan plus data feature.
The new Wet Seal denim shop will include a range of five fits all under the Blue Asphalt label – Fashionista, Uptown, Memphis, Showstopper, and Stella. The shop will feature over 20 washes, sizes 00 to 15 and 3 lengths, making it possible for nearly everyone to find their signature fit. And with over twenty smartphones to chose from, Wet Seal customers are also sure to find the perfect Android-powered device to fit their lifestyle.
“This promotion is the perfect way to launch our new denim shop and get the attention of our target customer, “said Susan P. McGalla, chief executive officer of The Wet Seal, Inc. “We are certain she will want to try on our jeans because of the unbelievable phone offer. And, with an extensive assortment of fits and washes, we are even more certain that she will want to buy them once she has tried them on.”
Once a customer tries on one of the five styles, she will be given an information card with three easy steps to follow to redeem her new smartphone.
Plus, each smartphone will receive the iRunway, Wet Seal’s mobile application for download, which allows users to browse outfits on Wet Seal’s website and purchase directly from the phone.
For complete rules and information, visit www.wetseal.com.
About The Wet Seal, Inc.
Headquartered in Foothill Ranch, California, The Wet Seal, Inc. is a leading specialty retailer of fashionable and contemporary apparel and accessory items. As of July 2, 2011, the Company operated a total of 542 stores in 47 states and Puerto Rico, including 460 Wet Seal stores and 82 Arden B stores. The Company's products can also be purchased online at www.wetseal.com or www.ardenb.com. For more Company information, visit www.wetsealinc.com.
About PageMaster Corporation
Promotion executed by PageMaster Corporation, Thousand Oaks, CA. (805) 371-0575