eBay® Adds Milo Local Shopping Results to RedLaser iPhone® App and Newly Launched RedLaser For Android App

Integration of RedLaser and Milo Helps Last-Minute Holiday Shoppers Find Great Deals Online or In-Store

SAN JOSE, Calif.--()--This holiday season, eBay announces the addition of local shopping results from Milo to its popular RedLaser barcode-scanning application (www.redlaser.com), now available on both iPhone® and Android™. With the integration of Milo, shoppers on RedLaser can immediately find out, through a single scan, which nearby retailers currently have that perfect gift in-stock and who has the best local price. Holiday shoppers can scan thousands of the hottest products across the shelves of approximately 50,000 U.S. stores, saving time and money.

“RedLaser brings countless pages of shopping sites, and now the shelves of local stores, right to the palm of your hand,” said Steve Yankovich, vice president of eBay mobile. “Now, with local results from Milo, deal hunters and last-minute shoppers can spend less time researching prices and searching stores for the perfect gift. In a single scan, shoppers can be confident that they are finding the best deal whether that’s online or at a local retailer.”

RedLaser’s popularity has quickly grown amongst savvy shoppers and it has become one of the most popular barcode scanning apps in the Apple iTunes® store, with total downloads tripling since June of this year. With interest in mobile shopping on the rise, eBay is now also bringing the RedLaser popular barcode-scanning app to millions of Android shoppers. The RedLaser app for Android, launched today, lets shoppers scan products to compare prices and find great deals both online and at retailers near them.

The integration of Milo into the RedLaser iPhone and Android applications builds on eBay’s acquisition of Milo.com last week. eBay is at the forefront of mobile shopping, and expects more than $1.5 billion worth of goods to be bought worldwide this year through its mobile apps.

eBay’s RedLaser app is available for free download in the iTunes App Store and Android Market. Milo local shopping results are available immediately in both the iPhone and Android versions and online at Milo.com. The RedLaser Software Development Kit, which is already being used by more than 100 third-party iPhone developers and select retailers, will soon be available for the Android platform.

About eBay Inc. Mobile

eBay (Nasdaq:EBAY) launched its first application for the iPhone in July 2008 and has since become a leader in mobile commerce. Its core iPhone application, which is available free via iTunes in eight languages and 190 countries, has been downloaded more than 13 million times and allows users to fully browse and buy without leaving the application. The eBay app for the iPad™ debuted in the top ten most downloaded free iPad apps in the iTunes Store and delivers a dramatically different, visually compelling shopping experience to browse and purchase the vast selection of products available on eBay. eBay’s suite of mobile apps, including RedLaser, Selling, Classifieds and StubHub, make selling and buying possible virtually anywhere, anytime. In 2009, eBay’s mobile gross merchandise volume (GMV) – the value of all goods sold – was more than $600 million. eBay expects to generate $1.5 billion in GMV through mobile commerce in 2010.

eBay Inc.'s PayPal™ division has been delivering mobile payments since 2005 and has a mobile app for iPhone®, Android™, BlackBerry® and Windows® Phone 7 smartphones, as well as SMS and WAP-based payments solutions. PayPal offers merchants an easy way for shoppers to checkout on mobile websites via Mobile Express Checkout and mobile developers can use PayPal for in-app payments using PayPal's Mobile Payments Library. In 2009, $141 million in payments were transacted over PayPal's mobile applications and PayPal expects to close out 2010 with more than $500 million in mobile payment volume from five million PayPal members worldwide. For more information on eBay mobile, visit www.ebay.com/mobile.

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Forward Looking Statement

This announcement contains forward-looking statements relating to the future performance of eBay’s businesses that are based on its current expectations, forecasts and assumptions. These statements include, but are not limited to, statements regarding future growth in mobile commerce. Those statements involve risks and uncertainties, and actual results may differ materially from those discussed. Factors that could cause or contribute to such differences include, but are not limited to, consumer acceptance and use of eBay’s mobile applications.

More information about potential factors which could affect our business and results is included in eBay's Annual Report on Form 10-K for the year ended December 31, 2009, its Quarterly Reports on Form 10-Q, its Current Reports on Form 8-K, and other periodic filings. All forward-looking statements are based on information available to eBay on the date hereof, and eBay assumes no obligation to update such statements.

Contacts

eBay Inc.
Press Hotline, 408-376-7458
press@ebay.com
Amanda Coffee, 408-221-1984
acoffee@ebay.com

Release Summary

This holiday season, eBay announces the addition of local shopping results from Milo to its popular RedLaser barcode-scanning application (www.redlaser.com), now available on both iPhone® and Android™

Contacts

eBay Inc.
Press Hotline, 408-376-7458
press@ebay.com
Amanda Coffee, 408-221-1984
acoffee@ebay.com