Convio, Donordigital Release New Report on Donation Form Optimization for Nonprofit Fundraising

Convio Summit 2010

BALTIMORE--()--A new report from Donordigital and Convio reveals some interesting findings about web donation forms based on research into best practices of seven large US nonprofit organizations. The report uncovers which elements of donation forms most influence donor “conversions” and steps to make form testing faster and more cost-effective with the goal of improving fundraising. The full report is available for download at http://tinyurl.com/22nrl8z

Results of the study were released this week at the Convio Summit in a session titled, “Raise More Money Through Stronger Donation Form Conversion.” Panelists include Nick Allen and Dawn Stoner from Donordigital, Vinay Bhagat from Convio, Steve Kehrli, Development Director at PETA and David Glass, Director of Online Fundraising at World Wildlife Fund.

About Convio

Convio is a leading provider of on-demand constituent engagement solutions that enable nonprofit organizations to more effectively raise funds, advocate for change and cultivate relationships with donors, activists, volunteers, alumni and other constituents.

For more information, please visit www.convio.com

Contacts

Convio
Tad Druart, 512-497-9880
tdruart@convio.com

Release Summary

A new report from Donordigital and Convio reveals findings about web donation forms based on research into best practices of seven large US nonprofit organizations.

Contacts

Convio
Tad Druart, 512-497-9880
tdruart@convio.com