-

Larson Unveils New Website for Homeowners and DIYers

North America’s storm door leader makes it easier to shop and tackle projects

MAUMEE, Ohio--(BUSINESS WIRE)--Larson Manufacturing, the industry leader in storm doors and screen products for over 70 years, announces the launch of the all-new larsondoors.com, a website designed to make shopping, learning, and home improvement easier for homeowners and DIY enthusiasts. The redesigned site delivers a faster and more intuitive experience with improved navigation, product information and project resources.

“The new website makes buying a storm door simple, enjoyable and worry-free,” said Rhonda Waggoner, vice president of marketing at Larson.

Share

“The new website makes buying a storm door simple, enjoyable and worry-free,” said Rhonda Waggoner, vice president of marketing at Larson. “With helpful resources and step-by-step guidance, homeowners can make a confident choice they’ll feel great about for years to come.”

An elegant layout and mobile-friendly functionality make shopping seamless whether online, in-store or both. In addition, refined visuals walk homeowners through product options, offering clear installation direction and straightforward ways to ensure lasting performance.

Key features include:

  • Simplified product navigation - Shop by function, series, featured products or best sellers.
  • Enhanced product detail pages - Expanded images and clear prompts help users select the right product and accessories.
  • Project center - A hub of DIY resources, including installation guides, how-to content and troubleshooting support.
  • Parts and accessories - Improved search tools make it easier to select handlesets, find replacement parts or make upgrades.
  • Where to buy - Updated capabilities for locating local retailers.
  • Easy checkout - Online ordering and home delivery also available.

The launch reflects Larson’s longstanding commitment to quality and service. For more than 70 years, the company has led the industry with storm doors, retractable screens and other exterior innovations that improve the comfort and beauty of homes. Larson products are widely available through leading home improvement retailers and dealers across the United States and Canada. To learn more and explore the refreshed website, visit www.larsondoors.com.

About Larson

Larson, the leading storm door brand in North America, has been enhancing homes for over 70 years with storm doors, retractable screens and exterior innovations. Larson is committed to delivering high-quality and innovative products and services. Available through home improvement retailers and dealers across the U.S. and Canada, Larson products meet the highest standards of durability, style and functionality. Larson is part of Fortune Brands Innovations, Inc. (NYSE: FBIN). Learn more at larsondoors.com.

About Fortune Brands Innovations

Fortune Brands Innovations, Inc. (NYSE: FBIN), headquartered in Deerfield, Ill., is a brand, innovation and channel leader focused on exciting, supercharged categories in the home products, security and commercial building markets. The Company’s growing portfolio of brands includes Moen, House of Rohl, Aqualisa, Emtek, Therma-Tru, Larson, Fiberon, Master Lock, SentrySafe, Yale residential and August. To learn more about FBIN, its brands and environmental, social and governance (ESG) commitments, visit www.FBIN.com.

Contacts

Amy Evans
317-873-8100
amy@millerbrooks.com

Larson Manufacturing

NYSE:FBIN

Release Versions

Contacts

Amy Evans
317-873-8100
amy@millerbrooks.com

More News From Larson Manufacturing

Larson Named Lowe’s Vendor of Year, Millwork

DEERFIELD, Ill.--(BUSINESS WIRE)--Larson, the leading storm door brand in North America and part of Fortune Brands Innovations, Inc. (NYSE: FBIN or “Fortune Brands”), was recently named by Lowe’s as the 2025 Vendor of the Year, Millwork division. Larson was recognized for its commitment to quality, innovation, value, and customer service, including innovative product launches and strategic investments in customer experience. “Our Fortune Brands team leveraged our brand, innovation and channel p...

Larson Debuts Industry-first 60 MT Maximum View Storm Door Featuring SureLatch Magnetic Technology

MAUMEE, Ohio--(BUSINESS WIRE)--Larson Manufacturing, the industry leader in storm doors and screen products for over 70 years, announces the launch of its groundbreaking innovation, the 60 MT Maximum View storm door for bright, comfortable and protected home interiors. Designed for simple installation, sleek looks, performance and ease of use, Larson’s largest solid tempered glass door redefines industry standards with the introduction of SureLatch magnetic technology for a smooth, confident cl...

Larson Unveils Two New, Innovative Products This Fall

MAUMEE, Ohio--(BUSINESS WIRE)--Larson, a leader in storm door manufacturing, is proud to announce the launch of two innovative products set to modernize home protection and comfort. The new Lifestyle 2.0 Midview Screen Away and the enhanced Life-Core Composite Surface Single-Vent storm doors will be available this fall, offering homeowners unparalleled performance, sleek style and ease of installation. Larson Lifestyle 2.0 Midview Screen Away: Modern Protection Meets Sleek Design The Lifestyle...
Back to Newsroom