Emplifi Earns Trusted Seller Verification for Emplifi Fuel on TrustRadius

NEW YORK--(BUSINESS WIRE)--Emplifi, the leading social media management platform, announced today that it has been verified as a Trusted Seller on TrustRadius, the most trusted buyer intelligence platform for business technology.

The Trusted Seller verification recognizes companies that maintain up-to-date product information on their TrustRadius profiles, practice ethical review generation, and engage meaningfully with customer feedback.

Emplifi earned this verification specifically for Emplifi Fuel, its newly released end-to-end solution for managing and optimizing customer journeys. Emplifi Fuel promises to support businesses with efficient AI based social media management along with industry specific targeted goals that ensure the best possible outcomes for marketing and care teams and their audience. Emplifi’s TrustRadius profile now features the Trusted Seller badge, giving buyers confidence that its product information is current and its reviews are authentic.

"At TrustRadius, we recognize companies that lead with transparency and put buyers first," says Allyson Havener, CMO, TrustRadius. "By becoming a verified Trusted Seller, Emplifi Fuel has demonstrated its commitment to ethical review practices and providing customers with accurate, up-to-date product insights. Emplifi is building trust and empowering buyers to make confident decisions with clarity and confidence."

“At Emplifi, our mission has always been to empower brands to create authentic, meaningful relationships with their customers,” said Susan Ganeshan, CMO of Emplifi. “Earning the Trusted Seller verification for Emplifi Fuel underscores our commitment to transparency, integrity, and ensuring that customer voices remain at the heart of everything we do.”

Building on the TrustRadius TRUE program, the Trusted Seller verification demonstrates the values of Transparency, Responsiveness, Unbiased practices, and Ethical review sourcing. The updated criteria raise the bar, making this recognition a prestigious marker of trust and credibility that not every company achieves.

To qualify as a Trusted Seller, companies must:

• Source at least 10 new product reviews each year, ensuring up-to-date customer feedback.
• Clearly disclose review sourcing methodology and any incentives offered.
• Provide a safe, balanced opportunity for customers to share honest experiences.
• Read and respond thoughtfully to published reviews when appropriate.
• Keep product profile information regularly updated and accurate.

To see what a Trusted Seller page looks like, visit Emplifi’s TrustRadius profile here.

About Emplifi

Emplifi is a leading social media marketing platform, empowering brands to deliver meaningful, connected experiences across digital channels. Recognized as a Leader by renowned analysts and celebrated as a customer favorite, Emplifi provides innovative, data-driven insights and AI-powered tools to help brands optimize social media performance, elevate their influencer marketing strategies, and deliver impactful customer engagement across marketing, commerce, and care.

About TrustRadius

TrustRadius delivers the most credible buyer intelligence platform, helping buyers confidently make decisions with comprehensive, vetted product information and customer-generated content. Technology providers are empowered to tell their unique stories, engage high-intent buyers, and gain customer insights. Founded by successful entrepreneurs and headquartered in the technology hub of Austin, Texas, TrustRadius is backed by Mayfield Fund, LiveOak Venture Partners, and Next Coast Ventures.