Patron Points, Inc. Celebrating 1 year of formi™- universal loyalty platform
Patron Points, Inc. Celebrating 1 year of formi™- universal loyalty platform
WOODBURY, Minn.--(BUSINESS WIRE)--Patron Points Inc. a loyalty solutions provider dedicated to the convenience industry announced today it is celebrating the one year anniversary of formi™, a universal mobile app. Launched in January 2024 it is the first Instant Savings Digital Platform for the convenience store channel. Consumers can easily download and register within the formi ™ app, then instantly save on National CPG brands at participating locations. Using patent pending technology, formi™ eliminates the frustrating process other universal programs use of submitting receipt pictures and waiting for reimbursement.
Designed specifically to support the independent segment of the c-store channel, stores in the formi™ network receive 100% reimbursement for the discounts passed through to the consumer. Since the launch, over 3,000 stores across the US have enrolled with formi™, with more stores joining the platform daily. Manufacturers and brands promoted on the formi™ app in 2024 include Red Bull; General Mills; Hershey; Deli Express; Country Fresh Meats. These manufactures have provided substantial savings to consumers.
In addition, tobacco and nicotine savings are responsibly featured behind an AGE/ID verified 21+ icon. AGE/ID verification is easy, quick and secure on the formi™ platform. Once verified, ATC (adult tobacco consumers) will find savings on their favorite tobacco brands and nicotine alternatives in the formi™ app. Retailers participating in formi™ benefit from the incremental sales and also qualify to participate in the top tier for tobacco companies digital trade programs.
“Patron Points is pleased to bring digital savings to consumers that shop independent convenience stores across the country and to provide the essential data insights to our manufacturer partners. We are delighted with our initial success of formi™ and look forward to exceptional growth in 2025.” – Darren Forbes: Director of Trade Relations
Contacts
For media inquiries or further assistance, please contact:
Heather Webb, Director of Operations, Patron Points heatherw@patronpoints.com or
Darren Forbes, Director of Trade Relations, Patron Points darrenf@patronpoints.com
877-623-6073