Pumpkin Spice Lovers Will ‘Fall’ Hardest for KRISPY KREME’S® New Pumpkin Spice Collection Beginning Aug. 7

Brand kicks off Pumpkin Spice Season with more delicious products, including two new doughnuts, returning Pumpkin Spice Original Glazed® and spiced coffees

CHARLOTTE, N.C.--(BUSINESS WIRE)--P.S., we love you!

Krispy Kreme® is kicking off and sweetening Pumpkin Spice Season on Aug. 7 by releasing a collection of doughnuts that are mixed, stuffed, sprinkled and topped with more pumpkin spice, including the all-new Pumpkin Spice Cheesecake Swirl Doughnut and Pumpkin Spice Maple Pecan Doughnut.

For a limited time at participating shops, pumpkin spice fans will "fall" the hardest for four different doughnut tastes of their favorite spice, including:

• NEW Pumpkin Spice Cheesecake Swirl Doughnut: A Pumpkin Spice Original Glazed® doughnut swirled with decadent pumpkin buttercream icing and cream cheese icing, topped with a light dusting of cinnamon sugar.
• NEW Pumpkin Spice Maple Pecan Doughnut: A Pumpkin Spice Original Glazed® doughnut hand-dipped in rich maple icing and topped with perfectly crunchy candied pecan pieces.
• Pumpkin Spice Original Glazed® Doughnut: A seasonal icon, this Original Glazed® doughnut brings just the right amount of pumpkin spice flavor in every melt-in-your-mouth bite.
• Pumpkin Spice Cake Doughnut: One of our most anticipated seasonal fan-favorites, this glazed, old fashioned pumpkin spice cake doughnut is the perfect combination of crumbly cake and pumpkin spice flavor.

Pumpkin spice fans can “fall” even harder with Krispy Kreme’s returning Pumpkin Spice Latte made fresh-to-order hot, iced or frozen, and Pumpkin Spice Coffee, served hot or iced. The barista quality coffees are made from a limited-release pumpkin spice coffee blend, specially crafted with notes of pumpkin, nutmeg and cinnamon.

“Year after year, we fall in love all over again with pumpkin spice-flavored treats, and this year pumpkin spice lovers will fall the hardest at Krispy Kreme,” said Dave Skena, Global Chief Brand Officer for Krispy Kreme. “Combining two new pumpkin spice doughnuts with two fan favorites‑ – we’re saying to the spice AND our fans, ‘P.S., we love you’!”

Krispy Kreme’s Pumpkin Spice Collection is available in-shop and for pickup or delivery via Krispy Kreme’s app and website at participating shops across the U.S. Doughnut and pumpkin spice lovers can also find a Krispy Kreme 6-pack featuring the Pumpkin Spice Cheesecake Swirl Doughnut and Pumpkin Spice Cake Doughnut delivered fresh daily to select grocery stores. Visit http://www.krispykreme.com/locate to find a shop or grocery store location near you.

This is not the first time in 2023 that Krispy Kreme has offered pumpkin spice doughnuts. The brand spiced up April Fools and delightfully surprised fans by returning the Pumpkin Spice Original Glazed® just a bit early – for two days only, April 1-2.

Share how you’re enjoying Krispy Kreme’s Pumpkin Spice Collection by using #KrispyKreme and tagging @krispykreme on social. Learn more about Krispy Kreme’s Pumpkin Spice Collection today by visiting https://www.krispykreme.com/promos/pumpkinspice.

About Krispy Kreme

Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed® doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in over 30 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing Ecommerce and delivery business with nearly 12,000 fresh points of access. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Doughnuts at www.KrispyKreme.com, or on one of its many social media channels, including www.Facebook.com/KrispyKreme and www.Twitter.com/KrispyKreme.