DUBLIN--(BUSINESS WIRE)--The "Global Online Smartphone and Tablet Games Market (2022-2027) by Operating Systems, Type, Geography, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis" report has been added to ResearchAndMarkets.com's offering.
The Global Online Smartphone and Tablet Games Market is estimated to be USD 55.94 Bn in 2022 and is expected to reach USD 149.71 Bn by 2027, growing at a CAGR of 21.76%.
Market Segmentations
The Global Online Smartphone and Tablet Games Market is segmented based on Operating Systems, Type, and Geography.
- By Operating Systems, the market is classified into iOS, Android and Others.
- By Type, the market is classified into Causal Games, Massive Multiplayer Online Games, Social Games, and Others.
- By Geography, the market is classified into Americas, Europe, Middle-East & Africa and Asia-Pacific.
Countries Studied
- America (Argentina, Brazil, Canada, Chile, Colombia, Mexico, Peru, United States, Rest of Americas)
- Europe (Austria, Belgium, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden, Switzerland, United Kingdom, Rest of Europe)
- Middle-East and Africa (Egypt, Israel, Qatar, Saudi Arabia, South Africa, United Arab Emirates, Rest of MEA)
- Asia-Pacific (Australia, Bangladesh, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Sri Lanka, Thailand, Taiwan, Rest of Asia-Pacific)
Competitive Quadrant
The report includes Competitive Quadrant, a proprietary tool to analyze and evaluate the position of companies based on their Industry Position score and Market Performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.
Ansoff Analysis
The report presents a detailed Ansoff matrix analysis for the Global Online Smartphone and Tablet Games Market. Ansoff Matrix, also known as Product/Market Expansion Grid, is a strategic tool used to design strategies for the growth of the company. The matrix can be used to evaluate approaches in four strategies viz. Market Development, Market Penetration, Product Development and Diversification. The matrix is also used for risk analysis to understand the risk involved with each approach. The analyst analyses the Global Online Smartphone and Tablet Games Market using the Ansoff Matrix to provide the best approaches a company can take to improve its market position. Based on the SWOT analysis conducted on the industry and industry players, the analyst has devised suitable strategies for market growth.
Report Highlights:
- A complete analysis of the market, including the parent industry
- Important market dynamics and trends
- Market segmentation
- Historical, current, and projected size of the market based on value and volume
- Market shares and strategies of key players
- Recommendations to companies for strengthening their foothold in the market
Market Dynamics
Drivers
- Increasing Penetration of Smartphones
- Rising Number of Users
- Free-to-play Options Creating Demand
Restraints
- Competency Issue
- High Initial Cost Game Development
Opportunities
- Adoption of Cloud Gaming
- Growing use of Machine Learning and AI in Smartphone and Tables
Challenges
- Growing Security and Privacy Concerns
Key Topics Covered:
1 Report Description
2 Research Methodology
3 Executive Summary
4 Market Dynamics
5 Market Analysis
5.1 Regulatory Scenario
5.2 Porter's Five Forces Analysis
5.3 Impact of COVID-19
5.4 Ansoff Matrix Analysis
6 Global Online Smartphone and Tablet Games Market, By Operating Systems
6.1 Introduction
6.2 iOS
6.3 Android
6.4 Others
7 Global Online Smartphone and Tablet Games Market, By Type
7.1 Introduction
7.2 Causal Games
7.3 Massive Multiplayer Online Games
7.4 Social Games
7.5 Others
8 Americas' Online Smartphone and Tablet Games Market
9 Europe's Online Smartphone and Tablet Games Market
10 Middle East and Africa's Online Smartphone and Tablet Games Market
11 APAC's Online Smartphone and Tablet Games Market
12 Competitive Landscape
12.1 Competitive Quadrant
12.2 Market Share Analysis
12.3 Strategic Initiatives
12.3.1 M&A and Investments
12.3.2 Partnerships and Collaborations
12.3.3 Product Developments and Improvements
13 Company Profiles
14 Appendix
14.1 Questionnaire
Companies Mentioned
- Activision Blizzard Inc CyberAgent
- Electronic Arts
- Gameloft
- Gamevil
- Glu Mobile
- Kabam
- King
- Machine Zone
- NCSoft Corp Rovio Entertainment
- Supercell
- The Walt Disney Company
- Zynga Inc.
For more information about this report visit https://www.researchandmarkets.com/r/lbv7s6
