SharpLaunch Drives New Era of Openness and Integration Among Property Technology Industry Leaders

Commercial Real Estate Companies Can Bring Properties to Market Three Times Faster to Accelerate Revenue Generation

PORTSMOUTH, N.H.--(BUSINESS WIRE)--SharpLaunch, a leading commercial real estate (CRE) marketing software company, announced today the release of SharpLaunch 2.0, which provides a level of openness and integration never seen before among CRE industry leaders. This new release allows customers to bring properties to market three times faster, accelerating and increasing revenues.

​CRE teams often use many products from different vendors in their commercial marketing efforts. Because these products are typically not integrated, customers have to manually integrate and coordinate their data and efforts between multiple software products, which is cumbersome, slow, and error prone. SharpLaunch 2.0 automates this integration, eliminating time and effort and accelerating the speed with which landlords and brokers can bring products to market and generate revenues.

The new SharpLaunch platform integrates with more major commercial real estate and marketing platforms than any other CRE marketing products. The new release offers extended API integration capabilities with a growing ecosystem of industry leaders, including Commercial Edge, Commercial Cafe, Property Shark, Commercial Search, Brevitas, Quantum Listing, Spacelist, Ri Marketplace, Apto, Coyote Software, Building Engines, Hubspot and Salesforce. Customers and other third-party vendors can use the open API to integrate the SharpLaunch platform with any software they want.

“Our customers have been very clear that one of the principal areas of value to them of our new Prism platform is the emphasis placed on interoperability,” said Scott Sidman, Executive Vice President, Business & Corporate Development at Building Engines. “We are grateful for terrific partners like Sharplaunch who also recognize the importance of eliminating siloed systems and data in order for mutual customers to realize the full promise of PropTech through efficiency and great user-experiences.”

“SharpLaunch is driving a new chapter in the Commercial Real Estate software market in which customers benefit from openness and integration with other platforms,” said Oli Farago, CEO at Coyote Software. “Brokers and landlords no longer have to operate in a siloed environment. This type of integration allows customers to get their properties to market faster and generate revenues more quickly. We are happy to be part of the SharpLaunch community.”

Since 2016, SharpLaunch has helped global real estate companies digitize marketing operations and save hundreds of staff hours each year by implementing automation and technology integration capabilities. Companies using SharpLaunch for digital property marketing and management include CBRE, Cushman & Wakefield, Madison Marquette, GREA and Highwoods.

SharpLaunch 2.0 offers a suite of APIs to allow real estate technology platforms to seamlessly integrate SharpLaunch to extend capabilities and deliver high quality, native integrations as a value-add feature to their customers.

"SharpLaunch is driving a major change in the commercial real estate technology industry to create openness and integration among vendors, allowing clients to share data across platforms to move their properties faster and increase revenues,” said Bob Samii, Founder/CEO of SharpLaunch. “As our customers grow, the SharpLaunch platform is prepared to support the technology stack of our customers and efforts between PropTech vendors, tools, and technologies.”

About SharpLaunch

SharpLaunch is the leading, all-in-one digital marketing platform for commercial properties. It provides an industry-leading suite of marketing tools specifically built for CRE building owners, asset managers, and brokers who want to improve asset visibility, streamline marketing activities and save time. For more information about SharpLaunch, visit https://www.sharplaunch.com.