Global Market Research Simplified On Suzy’s Consumer Insights Platform

Brands Can Now Efficiently Tap Into Global and US Audiences In One Platform

NEW YORK--(BUSINESS WIRE)--Consumer insights platform Suzy announced its global offering today. With the addition of Global Audiences to Suzy’s research cloud, it’s now easy for brands to obtain global insights on the most integrated, end-to-end research platform.

Connecting with global consumers can be costly, slow, and inefficient. Often, the data from global markets is siloed and separated from other insights. With simple, clear pricing and a fast turnaround, Global Audiences from Suzy streamlines global and US market research and brings all insights under one roof.

With Suzy Global Audiences, users can expect:

• Consistency in survey set up
• Higher quality responses and results
• Data integrity
• Transparent pricing
• Global compliance
• Privacy standards
• Process efficiency

“Each audience is unique, and the values and attitudes of consumers are incredibly localized,” said Katie Gross, Chief Customer Officer at Suzy. “Global Audiences allows market researchers to address the needs of consumers within their global market, create consistent surveys and consolidate consumer research for both US and global audiences on a single end-to-end platform.”

Suzy Global Audiences is available to current customers with a Suzy license. For a demo of Suzy, please visit www.suzy.com.

About Suzy

Founded in 2018, Suzy is an end-to-end consumer insights platform that integrates quant, qual, and high quality audiences into a single connected research cloud. Suzy lets teams conduct iterative research, with agency-quality rigor, in hours not weeks, and at a fraction of the cost.. Many of the biggest brands in the world use Suzy to deliver breakthrough products and experiences backed by data-driven decisions. Suzy has been recognized on Forbes’ list of America’s Best Startup Employers in 2022, Inc. Magazine’s list of Best Workplaces of 2022, and as a GRIT Top 50 Most Innovative Supplier in Market Research. Suzy has raised over $100 million in venture capital funding from investors that include Bertelsmann Digital Media Investments, Foundry Group, H.I.G. Capital, North Atlantic Capital, Tribeca Venture Partners, Triangle Peak Partners, and Kevin Durant’s 35 Ventures. Learn more at www.suzy.com.