NEW YORK--(BUSINESS WIRE)--Please replace the release with the following corrected version due to multiple revisions.
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THE SUPPLANT COMPANY DEBUTS LIMITED-EDITION CHOCOLATE BARS IN COLLABORATION WITH CHEF THOMAS KELLER
The milk and dark chocolate bars feature sugars from fiber, a human- and planet-friendly new food category, and are available now for purchase online
Today, The Supplant Company debuts its first direct-to-consumer offering in the U.S.; a set of premium chocolate bars, developed in partnership with acclaimed Michelin-starred Chef Thomas Keller.
The hand-crafted, small-batch chocolate bar recipes feature Supplant™ sugars from fiber, a brand new blend of sugars found naturally in plant fiber, and were developed in collaboration with Chef Thomas Keller. The bars, which contain less than half the cane sugar, feature cocoa beans sourced from Venezuela and are available in both 45% milk and 70% dark chocolate.
With the launch of the limited edition set of chocolate bars, The Supplant Company is introducing sugars from fiber to the more than $10 billion chocolate bar market1. Sugars from fiber behaves like cane sugar in food but has less than half the calories, has a lower glycemic response and is prebiotic, meaning it feeds the gut’s good bacteria. Made using the fiber-rich parts of crops that currently don’t make their way into the food system (such as upcycled straw, stems, and cobs of rice, wheat, and corn), Supplant™ sugars from fiber reduces the demand for cane sugar—a water-intensive crop that’s a threat to biodiversity—and offers a solution to the global problem of agricultural food waste.
“These chocolate bars represent years of dedication to discovering and developing a process of making sugars that are better for your body and for the environment, combined with Chef Keller’s decades of extraordinary culinary expertise,” said Dr. Tom Simmons, founder and chief executive officer of The Supplant Company. “We’re thrilled to introduce them this holiday season.”
“Supplant allows us to make chocolate bars that are just as delicious as the chocolate we make at The French Laundry, but with the added benefits of improved human and environmental health. We’re proud to be partners,” said Chef Thomas Keller.
Just in time for the holiday season, a taster pack containing one of each type of chocolate bar will be available for $19.99 at http://shop.supplant.com beginning Wednesday, Nov. 10.
Stay tuned for additional consumer product offerings from The Supplant Company in the months ahead. To learn more about Supplant sugars from fiber and its availability, visit https://www.supplant.com/.
About Supplant™ sugars from fiber:
The Supplant Company is defining a new category of food ingredient: sugars from fiber. Supplant™ sugars from fiber is a brand new blend of sugars found naturally in plant fiber. With Supplant sugars from fiber, your favorite treats can look, feel and taste like they’re supposed to. But because it’s made from fiber, Supplant sugars from fiber is lower in calories, has a lower glycemic response, and is prebiotic. It’s made by upcycling agricultural side streams. For example, in wheat and rice, it’s made from the straw, not the grain; in corn (maize), it’s made from the cob, not the kernel. These fiber-rich parts of crops are hugely abundant and don’t typically make their way into the food system. The Supplant Company was founded by Dr. Tom Simmons, whose innovation in discovering how to restore the sugars within fiber by breaking it apart in a specific order and in specific ways, has made the benefits of sugars from fiber available and accessible. For more information on Supplant sugars from fiber, visit https://www.supplant.com/ and follow Supplant on Twitter, LinkedIn, Facebook, Instagram and Medium.
About Chef Thomas Keller:
Thomas Keller’s name is synonymous with quality and high standards. The chef and proprietor has established a collection of restaurants that sets a new paradigm within the hospitality profession, including The French Laundry, in Napa Valley, and Per Se, in New York, among others. He is the first and only American-born chef to hold multiple three-star ratings from the prestigious Michelin Guide, as well as the first American male chef to be designated a Chevalier of The French Legion of Honor, the highest decoration in France. Chef Keller has earned countless accolades, including The Culinary Institute of America’s “Chef of the Year” Award, the James Beard Foundation’s “Outstanding Chef” and “Outstanding Restaurateur” Awards and Michelin Guide’s Chef Mentor Award. He holds an honorary Doctor’s in Culinary Arts from The Culinary Institute of America. Chef Keller led a team from the U.S. to its first-ever gold medal in the Bocuse d’Or, a prestigious biannual competition that is regarded as the Olympics of the culinary world. With more than 1.5 million copies in circulation, he is the author of six cookbooks, including the recently released The French Laundry, Per Se.