MidOcean Partners Adds Marketing Executive, Lisa Mann, as Operating Partner

NEW YORK--(BUSINESS WIRE)--MidOcean Partners (“MidOcean”), a premier New York–based alternative asset manager specializing in middle-market private equity and alternative credit investments, announced today that Lisa Mann has joined the firm as an Operating Partner. Ms. Mann is an accomplished and proven leader of enterprise transformation. Throughout her career, she has advised senior leaders of Fortune1000 companies, start-ups, venture capital and private equity firms on strategy, marketing and talent management. In her role as Operating Partner, she will support MidOcean’s Consumer vertical and advise on the Firm’s investment efforts in the food and beverage space.

“We are thrilled to welcome Lisa to the MidOcean team,” said Daniel Penn, Managing Director at MidOcean. “Food and beverage is a major area of focus for us within the Consumer vertical and our companies will benefit from Lisa’s consulting and major brand expertise in this sub-sector. Her knowledge and insights will be invaluable to MidOcean and an incredible resource to our portfolio companies.”

Ms. Mann is currently Managing Director and Head of the Consumer Practice at executive search and talent advisory firm, Raines International Inc., as well as the firm’s Chief Marketing Officer. In this capacity, she works with senior leaders in consumer-centric industries, such as consumer packaged goods, consumer healthcare, retail and eCommerce/direct-to-consumer, to drive change and impact results through talent.

Ms. Mann has held a number of senior positions at major consumer-focused companies throughout her career. She served as President of the Global Nutrition Group at PepsiCo, where she delivered the business plan and innovation portfolio to grow the $7 billion nutrition portfolio. Prior to PepsiCo, she was Executive Vice President and Chief Marketing Officer at KIND Healthy Snacks, where she successfully created the company’s first omni-channel marketing plan designed to drive brand awareness and sales revenue. Previously, Ms. Mann spent seven years at Kraft/Mondelez International in several key roles. She was Senior Vice President of the Global Gum Category, where she was tapped to turnaround the declining $3 billion global gum business; Vice President of Nabisco Cookies (including Oreo and Chips Ahoy!) and North American Marketing Services, where she led the company’s $2 billion U.S. cookie business; and Vice President of Consumer Experiences, a role in which she led corporate marketing to deliver engaging experiences to maximize the lifetime value of every Kraft consumer.

Additionally, Ms. Mann was the CEO and Founder of Think Marketing, a firm she launched to partner with marketing leaders and build brands such as Barilla, Kraft, GE Appliances, and Barney and Bob the Builder.

Ms. Mann commented, “I am pleased to be joining the MidOcean team. The firm has built a world-class portfolio of companies in the Consumer sector and they are taking a focused approach to expanding into specialized areas of the food and beverage space. I look forward to lending my marketing, strategy, and talent management expertise to drive change and growth in these companies.”

In addition to her work experience, Ms. Mann serves on boards including SunFed Ranch, and is a Strategic Advisor for Rethink Foods and Tufts University’s Marketing Council. She has received many industry awards for her work in advertising, including the coveted Grand Prix Cyber Award from the Cannes Lions International Festival of Creativity.

About MidOcean Partners

MidOcean Partners is a premier New York-based alternative asset manager specializing in middle-market private equity and alternative credit investments. Since its inception in 2003, MidOcean Private Equity has targeted investments in high-quality middle-market companies in the consumer and business services sectors. MidOcean Credit Partners was launched in 2009 and currently manages a series of alternative credit strategies, collateralized loan obligations (CLOs), and customized separately managed accounts.