North American OTT TV and Video Market Insights, 2010-2025 - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "North America OTT TV and Video Forecasts" report has been added to ResearchAndMarkets.com's offering.

The average SVOD household will pay for 3.28 SVOD platforms by 2025; up from 2.28 at end-2019. So, the average SVOD home will add one subscription between 2019 and 2025.

A dozen platforms will have more than 5 million paying subscribers by 2025 - revealing just how far ahead in terms of choice the US market is compared with the rest of the world. Growth for established players such as Netflix and Hulu will be muted due to intense competition from younger rivals such as Disney+, Peacock and the augmented CBS All Access.

This 77-page PDF and excel report covers movies and TV episodes. The report comes in three parts:

• Outlook: Subscriber forecasts and bullet points for Canada and the US in a visually-appealing 10-page PDF document;
• Excel workbook covering each year from 2010 to 2025 by household penetration, by SVOD subscribers and by OTT revenues for movies and TV episodes. As well as summary tables by country and by platform;
• Insight: Detailed country-by-country analysis in a 27-page PDF document.

Key Topics Covered

1. Population (000)

• Total households (000)
• TV households (000)
• Fixed broadband hholds (000)
• Smartphone subscribers (000)
• Tablet subscribers (000)

2. TV HH/Total HH

• Fixed broadband HH/Total HH
• Smartphone subs/Population
• Tablet subs/Population

3. OTT TV & video fixed broadband households (000)

• OTT TV & video HH/Fixed broadband HH
• OTT TV & video HH/TV HH

4. OTT TV & video smartphone subs (000)

• OTT TV & video HH/smartp subs

5. OTT TV & video total (000)

6. Gross SVOD subscriptions (000)

• SVOD subs/TVHH
• SVOD subs/Fixed bband HH
• SVOD subs/Smartphone users

7. Net SVOD homes (000)

• SVOD homes/TVHH
• SVOD homes/Fixed bband HH
• SVOD subscrips/SVOD homes

8. TV rental transactions (000)

• Movie rental transactions (000)
• Total rental transactions (000)
• TV download-to-own trans (000)
• Movie DTO transactions (000)
• Total DTO transactions (000)

9. Online advg total (US$ mil.)

10. AVOD (US$ mil.)

• Online TV rental revs (US$ mil.)
• Online movie rent revs ($ mil.)
• Online rental revs (US$ mil.)
• DTO TV revenues (US$ mil.)
• DTO movie revenues (US$ mil.)
• DTO video revenues (US$ mil.)
• SVOD revenues (US$ mil.)
• OTT TV & video rev (US$ mil.)

11. SVOD subscribers by operator (000)

• Netflix
• Amazon Prime
• Hulu*
• Disney+
• HBO
• Peacock
• Showtime
• CBS All Access
• Starz Play
• Sling TV
• AT&T Now
• Hulu Live
• Xfinity Instant TV
• YouTube TV
• Apple TV+
• Others

12. Share of SVOD subscribers by operator (%)

13. SVOD revenues by operator (US$ mil.)

14. Share of SVOD revenues by operator (%)

15. SVOD ARPU by operator ($)

16. AVOD revenues by platform ($ million)

• YouTube
• Facebook/Instagram
• Other social media sites
• FTA broadcasters
• Pay TV broadcasters
• AVOD platforms
• Other

For more information about this report visit https://www.researchandmarkets.com/r/ojsc4p