OLATHE, Kan.--(BUSINESS WIRE)--Garmin International Inc., a unit of Garmin Ltd. (NASDAQ: GRMN), today announced its involvement in the national Runners Alliance, an advocacy initiative to help fight the harassment that female runners experience while exercising.
The Runners Alliance, launched by Runner’s World and Women’s Health, is committed to altering perceptions about what it means to run while female, and provide all runners and communities across the nation tools and solutions needed to help make running safer for women. In addition to editorial content in Runner’s World and Women’s Health, runners will be able to go online to view articles on safety, preparation and best practices.
“Safety is a major focus for us here at Garmin and we are proud to be part of the Runners Alliance initiative to work to provide women with tools to help stay safe while they’re out logging their miles,” said Susan Lyman, Garmin vice president of global consumer marketing. “Whether working out before the sun comes up, during a lunch break or late at night, we believe every athlete – from the beginner to the elite – should have access to our safety features on their wearable, although we hope they will never need to use them.”
Using a compatible Garmin smartwatch, innovative safety features1 help provide peace of mind while on the go. Incident detection will automatically send a message with an athlete’s real-time location to their preloaded emergency contacts if an incident is detected during an activity. Users can also discreetly send a message to their preloaded emergency contacts with the assistance feature or let friends and family follow along on activities in real time with the LiveTrack feature.
To bring attention to the harassment experienced by female runners, a documentary film produced by Runner’s World will premiere on October 30 to coincide with the New York City Marathon. It will feature three victims and their families, and the impact they are making within the running community, both locally and nationally. What’s more, a series of Runners Alliance workshops will take place in communities around the country to help inspire runners, run groups and residents to take action and bring about change. To learn more, visit www.runnersworld.com/runnersalliance.
Garmin’s ever-expanding fitness segment develops technologies to enhance and promote healthy and active lifestyles. Whether users are runners, cyclists, swimmers, multi-sport athletes, or simply looking to stay active throughout the day, there is a product that can help them reach their health and fitness goals. To learn more, visit www.garmin.com/fitness.
For decades, Garmin has pioneered new GPS navigation and wireless devices and applications that are designed for people who live an active lifestyle. Garmin serves five primary markets, including automotive, aviation, fitness, marine, and outdoor recreation. For more information, visit Garmin's virtual pressroom at garmin.com/newsroom, contact the Media Relations department at 913-397-8200, or follow us at facebook.com/garmin, twitter.com/garminnews, instagram.com/garmin or youtube.com/garmin.
About Garmin International, Inc. Garmin International, Inc. is a subsidiary of Garmin Ltd. (Nasdaq: GRMN). Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. Garmin is a registered trademark of Garmin Ltd. or its subsidiaries.
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Notice on Forward-Looking Statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. Such statements are based on management’s current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 29, 2018, filed by Garmin with the Securities and Exchange Commission (Commission file number 0-31983). A copy of such Form 10-K is available at https://www.garmin.com/en-US/company/investors/earnings/. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.