NEW YORK--(BUSINESS WIRE)--Leading content creation company CreativeDrive is announced as strategic content partner to Fashion Week Columbus, (FWC), a week-long series of fashion events and runway shows in Columbus, Ohio showcasing local and emerging fashion designers from October 14th - 20th. This year’s runway shows feature multiple designer collections walking the runway and celebrates designer Laurel DeWitt whose work is worn by celebrities including Beyoncé. Along with showcasing local designers, FWC raises money to provide scholarships to fashion design students at the Columbus College of Art and Design. CreativeDrive will also co-host the 5th Annual FWC Industry Mixer with IL Moda PR & Brand Development, Presenting Sponsor of FWC, at CreativeDrive’s Columbus Studio on October 19th.
CreativeDrive has provided in-kind creative content and assets for the event including a newly designed logo, the official look book and t-shirt, as well as all of the video, including a sizzle opener, recap video, and vignette introduction for each designer’s presentation.
“Fashion Week Columbus and IL Moda is thrilled to be working with such an innovative company as CreativeDrive,” said Lubna Najjar, FWC Board Member, Founder and President of IL Moda PR & Brand Development. “Utilizing CreativeDrive’s expertise has advanced our visual identity, content creation for our look book, videos, and overall global presence. The assets that CreativeDrive have provided enable us to not only showcase the dynamic fashion talent here in Columbus on an entirely new level and global scale, but also empowers designers to capitalize on opportunities in the global fashion and business community.”
Formerly OneKreate, CreativeDrive is a content production company and 20,000 square-foot studio space offering best-in-class content for companies and brands ranging in size from start-up to Fortune 500 companies.
‘“We are very excited about partnering and supporting the local Columbus community with Fashion Week again,” said Myles Peacock, CreativeDrive’s Global CEO. “We highly value our local partnerships, with creativity at our core and with us being steeped in Fashion and Beauty our ability to partner with Fashion Week Columbus is a natural fit with our expertise and passions. We hope that by lending our creative talent, coupled with our technological and commercial expertise, FWC will gain increased recognition and engagement in the global fashion community.”
FWC is dedicated to empowering creativity and the expression of individuality and confidence through fashion, striving to provide a strong and supportive community in which new designers can learn and grow their careers, while also providing a platform for commerce.
About CreativeDrive - #HelloTraditionMeetTomorrow
CreativeDrive is a global, independent creative and content production company pioneering a new industry paradigm by providing end-to-end creative content solutions delivered at speed and scale, localized and optimized for all channels. CreativeDrive offers the largest studio network in the world, which includes a dedicated team of Award-winning directors, photographers, directors, motion graphic designers, artists, composers, app developers and engineers. By marrying talent with technology through its cutting-edge, proprietary cloud-based platforms, CreativeDrive empowers transparency, efficiency, and cost-reduction with unparalleled speed and scale in any language, topic, or format. CreativeDrive produces innovative, brand building, high-caliber content that can be scaled, repurposed, used across channels, and geo-targeted for maximum client and market impact. The CreativeDrive network includes over 150 studios in the U.S., Latin America, Asia and Europe, is headquartered in New York City, and is a Bertram Capital Portfolio company.
About Fashion Week Columbus - #FWC18
As a 501(c)(3) non-profit organization, Fashion Week Columbus is a first-of-its-kind with a mission to produce a platform to showcase local and emerging fashion designers while also providing scholarships to fashion design students in Central Ohio. Il Moda PR & Brand Development, a local PR & brand development firm is the presenting sponsor of FWC.
About IL Moda PR & Brand Development
IL Moda PR & Brand Development is a national fashion consultancy working with international fashion labels in product development, merchandising and wholesale sales. IL Moda is a 5th year sponsor of FWC.