Socure and Simility to Explain How Digital Footprints can Provide a Zero Friction Customer Experience

Webinar will Explore Techniques for Reducing Fraud, while Balancing User Transparency and Regulatory Compliance

NEW YORK--()--Socure, a leading provider of predictive analytics for digital identity verification, today announced that senior vice president Johnny Ayers will present a webinar with Kedar Samant, CTO of Simility on using consumers’ digital footprints to provide a zero friction customer experience while reducing fraud and meeting regulatory compliance requirements for online transactions.


      Johnny Ayers is senior vice president of Socure and an industry expert on online fraud prediction, authentication, identity verification and customer engagement. He helped create the Socure ID+ digital identity verification platform used by leading financial institutions and ecommerce providers to onboard new online customers while eliminating manual reviews.
Kedar Samant is CTO of Simility and a recognized fraud and risk management expert. He developed and managed Simility's fraud management platform until its acquisition by PayPal, and built anti-fraud systems at Google.


In the digital-first, data-centric economy, customer behavior has fundamentally changed. Each digital interaction creates valuable information that provides businesses with insights about the customer lifecycle. However, rampant identity fraud is making it harder and harder for businesses to validate that online users are who they say they are, while keeping friction at acceptable levels. This webinar will explore techniques for using consumers’ digital footprints to manage online fraud while balancing the customer experience and satisfying regulatory requirements. Attendees will learn:


● How to harness customers’ digital footprints for better lifecycle management

● Techniques that can provide a 360 degree view of users for digital identity verification and fraud prevention  

● Real world best practices from a financial services company case study



Wednesday, August 29, 11:00am PT | 2:00pm ET


Webinar delivered to your device. To register visit:



To schedule a conversation with Johnny Ayers contact Marc Gendron at or +1 781.237.0341.

About Socure
Socure is the leader in high-assurance digital identity verification. The company’s predictive analytics platform applies artificial intelligence and machine learning to trusted online/offline sources including email, phone, address, IP address, social media and traditional GLBA/DPPA data to authenticate identities in real-time. The Socure ID+ platform reduces fraud by up to 90 percent, lowers manual review/knowledge-based authentication (KBA) rates by as much as 80 percent, and automates Customer Identification Program (CIP), Know Your Customer (KYC) and anti-money laundering (AML) compliance initiatives. For more information visit


Marc Gendron PR for Socure
Marc Gendron, 781-237-0341

Release Summary

Experts will explain how using digital footprints can provide a zero friction experience, reduce fraud and meet regulatory compliance requirements.


Marc Gendron PR for Socure
Marc Gendron, 781-237-0341