United Sporting Companies Partners with Celerant Technology to Streamline Replenishment and Continue CLX to AcuSport Dealers

New integration enables Celerant clients to import product catalogs and automate purchase orders to Ellett Brothers, Jerry’s Sport Center & AcuSport

STATEN ISLAND, N.Y.--()--Today, Celerant Technology, a leading provider of innovative retail solutions for both small and enterprise firearm retailers, announced its partnership with United Sporting Companies (USC), a leading distributor of hunting, shooting and marine sports products. The two companies have been working together for some time to launch this new integration, enabling firearm dealers to more effectively operate their businesses by eliminating manual product entry and order replenishment. This partnership allows Dealers to focus on selling product to their customers while Celerant and United Sporting Companies work behind the scenes to expand CLX even further and allow for a seamless transition.

Integration for both Mom-and-Pop and Enterprise Dealers

Offering retail software solutions to both the mom-and-pop gun shops and the more advanced firearm enterprises, Celerant’s new integration to USC is offered in both of their retail systems. The Cumulus Retail platform, designed for the smaller dealers, and the Stratus Retail platform, designed for the larger merchants, allow dealers to import product catalogs and automate purchase orders from all of the United Sporting Companies brands- Ellett Brothers, Jerry’s Sport Center and USC’s newest addition, AcuSport. The Celerant team has supported the AcuSport CLX (Customer Link Exchange) base for several years, providing the full integration which United Sporting Companies is eager to continue and expand upon.

“United Sporting Companies is committed to providing continued support to existing CLX Dealers as well as offering the opportunity of becoming a CLX Dealer to many others as this is an advanced and dynamic platform that will continue to move our industry forward. We are excited to partner with Celerant in this process because we know our Dealers will benefit from the convenience of CLX to seamlessly replenish their stock and allow them more time to service their customers.” said Brad Johnson, CEO and Chairman of United Sporting Companies.

Automated Inventory Replenishment, ‘Just in Time’

Firearm dealers using either Celerant retail system can reduce manual entry, save time, minimize errors and replenish inventory ‘just in time’ as a result of this integration. After simply browsing USC’s online catalogs, dealers can select which products they want to sell, easily import them into their Celerant POS database, pre-set their required minimum and maximum inventory levels within the system, and enable automated purchase orders based on those inventory thresholds. United Sporting Companies then sends electronic acknowledgements back to the dealer’s Celerant system, as well as advanced ship notices, providing full visibility to the dealer.

“Our goal is to bring innovation to the firearms space and help dealers operate their businesses more efficiently through technology. Our partnership with United Sporting Companies enables us to streamline the ordering process for the dealers and simplify their processes,” stated Celerant Technology’s CEO and President, Ian Goldman. “We partnered with AcuSport a few years ago and automated the replenishment process for over 50 dealers and were on track for many more to come. We are pleased to have the opportunity to continue to support these dealers, as well bring this innovation to the Ellet Brothers and Jerry’s Sport Center buyers.”

To learn more about Celerant’s integration with United Sporting Companies, visit: www.celerant.com/partners/usc

About Celerant Technology

Celerant Technology is a retail technology provider offering unparalleled and seamless multi-channel integration to retailers across all industries. Since 1999, Celerant has consistently accelerated business growth and efficiency through unique innovations such as: POS, inventory management, advanced analytics, integrated E-Commerce, mobile applications and back office - to name a few. With an open and collaborative environment, the company focuses on each retailer’s specific needs to form genuine, enduring partnerships. Celerant supports firearms merchants with functionality to address their unique needs: e4473, Smartwaiver integration, electronic A&D book, range management, vendor integrations, Gunbroker.com integration and more. Celerant is a preferred vendor of National Shooting Sports Foundation (NSSF) and National Rifle Association (NRA). To learn more, visit www.celerant.com.

About United Sporting Companies

United Sporting Companies distributes an ever increasing array of proven hunting and shooting sports products, along with an incredible selection of marine products from trusted vendors. Having the industry's largest product selection of over 85,000 SKUs in combination with the endless support of the most knowledgeable sales force in the country, we proudly and efficiently serve over 30,000 independent retail customers across all 50 states through sales offices and distribution centers in Chapin, SC, Newberry, SC, Pittston, PA, Downingtown, PA, Dayton, OH, Spring Hill, KS, Dallas, TX, and Sacramento, CA. To learn more, visit www.unitedsportingcompanies.com.

Contacts

Celerant Technology
Michele Salerno, 718-351-2000
Marketing Director, Assistant VP
MSalerno@celerant.com

Release Summary

United Sporting Companies Partners With Celerant Technology To Streamline Replenishment And Continue CLX To Dealers

Contacts

Celerant Technology
Michele Salerno, 718-351-2000
Marketing Director, Assistant VP
MSalerno@celerant.com