ST. LOUIS--(BUSINESS WIRE)--Perficient, Inc. (NASDAQ: PRFT) (“Perficient”), a leading digital transformation consulting firm serving Global 2000® and other large enterprise customers throughout North America, today announced that its agency, Perficient Digital, won a Silver award for website design in the 2018 Creativity International Awards for work completed for OhioHealth. The prestigious competition recognizes outstanding creative design and use of messaging integrated with dynamic creativity, including visual and technical elements.
In a consumer-driven market, healthcare organizations have had to shift their focus to the patient experience, providing consistent, positive experiences across the entire patient journey – in person and online. Recognizing this growing demand of health consumerism, OhioHealth, a not-for-profit system of hospitals and providers, sought to enhance the end-to-end digital experience of its patients to address inconsistencies, disparate websites and difficult navigation.
Perficient Digital collaborated with OhioHealth to create and develop a new consolidated, responsive website that evolved the digital branding and improved site functionality. Together, Perficient Digital and OhioHealth created a more dynamic online brand experience, one that aligned with OhioHealth’s core values, delivered the appropriate brand message at the right time, and reshaped the patient journey with a connected health experience across websites, patient portals, and Find-a-Doctor sites.
“We are pleased to be recognized by the Creativity International Awards for our work with OhioHealth,” said Ed Hoffman, Perficient’s vice president of Digital Experience Solutions. “Since the website’s launch, OhioHealth has improved visibility and built a stronger brand, and patient feedback reflects an overall higher level of satisfaction than ever before. As a result of Perficient Digital’s strategic, end-to-end approach to its client’s digital experience, OhioHealth is better positioned to deliver personalized experiences, and has enabled deeper loyalty between patients and providers.”
“Perficient Digital has been important in helping us transform OhioHealth’s customer experience,” said Sara Saldoff, Sr Director, Digital Marketing and Customer Experience, OhioHealth. “Not only are we presenting a cohesive, unified digital brand that delights our end-users, we also have the right strategies, systems and processes in place to better manage evolving content updates in support of our overall business goals. This ultimately allows us to continually provide the best patient care possible.”
Since 1970, the Creativity International Awards, an independent advertising and design competition, have recognized great design produced by professionals and students. Each year, a rotating panel of advertising and design professionals judge hundreds of entries.
Perficient Digital comprises more than 350 digital and brand strategists, designers, marketers, data analysts, and developers who blend the strategic imagination of a digital agency with the deep technical acumen of Perficient’s established consultancy to deliver exceptional customer experiences.
Perficient is the leading digital transformation consulting firm serving Global 2000® and enterprise customers throughout North America. With unparalleled information technology, management consulting, and creative capabilities, Perficient and its Perficient Digital agency deliver vision, execution, and value with outstanding digital experience, business optimization, and industry solutions. Our work enables clients to improve productivity and competitiveness; grow and strengthen relationships with customers, suppliers, and partners; and reduce costs. Perficient's professionals serve clients from a network of offices across North America and offshore locations in India and China. Traded on the Nasdaq Global Select Market, Perficient is a member of the Russell 2000 index and the S&P SmallCap 600 index. Perficient is an award-winning Platinum Level IBM business partner, a Microsoft National Service Provider and Gold Certified Partner, an Oracle Platinum Partner, an Adobe Premier Partner, and a Gold Salesforce Consulting Partner. For more information, visit www.perficient.com.
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