MIAMI--(BUSINESS WIRE)--Easy Solutions, the Total Fraud Protection® company, today announced that it has been cited in Gartner's Market Guide for Online Fraud Detection as a Representative Vendor. The Market Guide is designed to help fraud managers choose the most appropriate products for projects within their environment. In this year’s report, the analyst points to a notable shift in the vendor landscape stating that “the online fraud detection market substantially changed in 2014, as past market leaders lost focus, leaving a market void for smaller players to fill.”
As far as fraud product developments on the horizon, Gartner estimates that “by 2017, more than two-thirds of online fraud detection (OFD) vendors will integrate external threat and identity intelligence into their offerings.” With this in mind, the report provides recommendations to buyers among those being to “favor vendors that implement multiple fraud detection layers, as well as provide user and peer group profiling, behavioral analytics, and integration of external threat and identity intelligence. This should especially be the case if your enterprise does not have IT capacity or resources to integrate products and services on its own.”
In the report, Gartner included OFD vendors that target primarily three main buyers with their offering including banking, e-commerce and sector-neutral buyers and also those providing one or more of the first three layers of fraud detection, including endpoint-centric solutions, navigation- and network-centric solutions and user- or entity-centric solutions.
"We are honored to be listed in the Market Guide as a representative vendor,” said Easy Solutions CEO and Founder Ricardo Villadiego. “This report reinforces our commitment to innovation and motivates us to continue to offer our customers the best anti-fraud solutions to fight today’s most sophisticated attacks.”
The Easy Solutions product portfolio delivers cross-channel fraud protection across transactions performed on online and mobile platforms, as well as via ATMs, Point-of-Sale terminals, and Interactive Voice Response (IVR) systems for enterprise organizations across a range of industries, including financial services, retail, and professional services. Easy Solutions blocks criminals at all three phases of the fraud lifecycle - planning, launching, and cashing – while ensuring that authorized users can conduct business.
To access the Gartner Market Guide for Online Fraud Prevention, please visit: www.easysol.net/market-guide.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Gartner, Market Guide for Online Fraud Detection, Avivah Litan, Jonathan Care, 27 April 2015
ABOUT EASY SOLUTIONS
Easy Solutions is a security vendor exclusively focused on the comprehensive detection and prevention of electronic fraud across all devices, channels and clouds. Our products range from fraud intelligence and secure browsing to multi-factor authentication and transaction anomaly detection, offering a one-stop shop for end-to-end fraud protection. The online activities of over 70 million customers at 240 leading financial services companies, security firms, retailers, airlines and other entities in the US and abroad are protected by Easy Solutions Total Fraud Protection® platform.
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