Gift Card & Incentive Cards Market Intelligence: Annual Subscription for 40 Countries (Market Size & Forecast, Targeting Strategies, Business & Consumer Trends, Consumer Behaviour, Market Innovation) - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Gift Card and Incentive Cards Market Intelligence - Annual Subscription for 40 Countries (Market Size and Forecast, Targeting Strategies, Analysis of Business and Consumer Trends, Consumer Attitude & Behaviour, and Market Innovation)" has been added to ResearchAndMarkets.com's offering.

This comprehensive subscription delves into the gift and incentive card sectors across 40 pivotal countries, highlighting innovations and strategies that enhance market share. Each country-specific report pinpoints key opportunities and risks through over 50 Key Performance Indicators (KPIs).

Annual Subscription Benefits

• Access to 40 country reports available as Excel spreadsheets, including 20 detailed insight reports and 20 databooks, refreshed biannually.
• Four quarterly updates encapsulating global market innovations.

Report Features Summary

Each country report offers a thorough analysis of gift and incentive card markets, considering market dynamics and consumer behavior.

• Gift Cards: The reports provide proprietary survey results analyzing opportunities within both open loop and closed loop prepaid gift card segments. Explore consumer behavior classified by consumer type, gift occasion, card format (paper, plastic, digital), and retail category market share.
• Incentive Cards: Analyze corporate incentive cards segmented into consumer and employee/partner categories, presenting market size forecasts by functional attribute and business scale.
• Market Dynamics: Gain a broad view of the prepaid card industry's size, structure, trends, consumer attitudes, and competitive landscape.
• Open and Closed Loop: Assess opportunities through market estimates and forecasts in open and closed loop prepaid sectors, including key KPIs like card circulation, transaction number, load value, and transaction value.
• Benchmarking and Risk Index: Use our proprietary Prepaid Cards Industry Risk Index (PCIRI) to benchmark against global markets and assess risks.
• Consumer Insights: Discover insights into consumer behavior, focusing on spend differentiated by demographics. Examine prepaid card usage across categories such as travel, bill payment, retail spend, cash withdrawal, and peer-to-peer transfers, including transaction size breakdowns.
• Retail Spend: Detailed analysis of consumer behavior and spending changes across 11 retail categories.
• Innovation and Strategy: Investigate innovative prepaid card strategies and new product launches.

Scope

• Market Data and Insights: Identify opportunities and potential risks across 30 market segments. Evaluate industry KPIs like card circulation, transaction volume, load value, and transaction value.
• Prepaid Segments: Covered by card function (open loop and closed loop) and consumer segments (retail, corporate, public sector).
• Consumer Spend Demographics: Analyzed by age, income, and gender.
• Retail Spend Categories: Categories include food and grocery, health and beauty, electronics, and more.
• Prepaid Card Categories: Explore depth of opportunities within open and closed loop segments, forecasting by consumer segments and behavior.
• Consumer and Employee Incentive Cards: Segmented forecasts and market size analysis by business scale.

Reasons to Invest

• Market Insights: Gain a thorough understanding of gift and incentive card market trends, drivers, and forecasts.
• Strategic Development: Target growth segments and form precise strategies using identified market opportunities and risks.
• Consumer Behavior Insights: Adapt to evolving consumer attitudes and increase ROI with extensive retail spend insights.
• Market Attractiveness: Utilize the Prepaid Cards Industry Attractiveness and Risk Index for comparative market analysis.
• Innovation and Competition: Explore competitive strategies and industry innovations.

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