-

Boatzon 2.0 is Built for Dealers — Sell More Boats, Close Faster, Stay Ahead

HOLLYWOOD, Fla.--(BUSINESS WIRE)--Boatzon, a leading technology product company serving the marine industry, has announced the launch of Boatzon 2.0, which will help dealerships do what matters most: sell more boats.

“Boatzon 2.0 was engineered in response to feedback from hundreds of dealers across the country,” said Michael Muchnick, President of Boatzon. “As a technology-first company, our mission is to enable dealers with innovative products that elevate the boat-buying experience for their customers.”

The new release introduces a suite of new features designed to support dealership boat sales by improving visibility into buyer readiness, simplifying lead management, and providing inventory intelligence.

Real-Time Buyer Intelligence

With real-time buyer intelligence, the product’s integrated Buyer Score offers dealers clear insight into shoppers’ purchasing potential, including pre-qualification status, estimated approval amount, and any outstanding conditions required to finalize the sale. This feature enables dealers to quickly identify high-intent buyers and engage them in more targeted, impactful conversations from the start.

Centralized, Intuitive Action for All Leads

All incoming leads, whether from Boatzon.com, third-party platforms, or a dealer’s own website, are centralized in a single intuitive experience built for speed and clarity. AI-enabled features enhance lead quality without disrupting existing dealer workflows or requiring complicated integration. Features include follow-up tracking, team assignments, and real-time deal intelligence, all without changing systems.

Built-In Inventory Intelligence

Boatzon 2.0 also features inventory intelligence that leverages advanced insights to match interested buyers with available inventory. Dealers can use these insights to automatically re-engage shoppers who previously showed interest in similar models or to notify them of updated pricing, new arrivals, or alternative options that align with their preferences.

Boatzon 2.0 is purpose-built for the real-world needs of today’s dealers and evolving retail marine industry. Every feature is shaped by dealer feedback, designed to help dealers work faster, sell smarter, and stay ahead of the competition.

Boatzon 2.0 is available now. Don’t Get Left Behind, Outpace the Competition.

To schedule a demo, visit http://www.boatzon.com/dealer-demo or call 1 833 BOATZON.

ABOUT BOATZON

Boatzon is a leading technology company serving the marine industry by changing the boat-buying experience. Consumers can search thousands of new and pre-owned boats in an intuitive, modern experience with the flexibility to finalize their boat purchase online. Dealers are enabled with new capabilities, services, and intelligence to deliver an exceptional boat-buying experience, meeting the expectations of today’s buyers.

Contacts

Media Contact
Aliya Escoda
press@boatzon.com

Industry:

Boatzon

Release Versions
English

Contacts

Media Contact
Aliya Escoda
press@boatzon.com

More News From Boatzon

MarineMax Announces New Stock Repurchase Plan

OLDSMAR, Fla.--(BUSINESS WIRE)--MarineMax, Inc. (NYSE: HZO) (“MarineMax” or the “Company”), the world’s largest recreational boat and yacht retailer, marina operator and superyacht services company, today announced that its Board of Directors has approved a new stock repurchase plan. Under the new plan, the Company is authorized to repurchase up to $100 million of its common stock beginning today through March 2028. This plan replaces the March 2024 Plan (the “2024 Plan”), which authorized Mari...

IGY Marinas Re-Signs Management and Marketing Agreement for St. Katharine Docks Marina, London

OLDSMAR, Fla.--(BUSINESS WIRE)--MarineMax, Inc. (NYSE: HZO), the world’s largest recreational boat and yacht retailer, marina operator and superyacht services company, today announced that its IGY Marinas subsidiary has renewed its management and marketing agreement for St. Katharine Docks Marina in London, England. Described as a nautical enclave in the middle of one of the world’s greatest cities, St. Katharine Docks Marina offers charm 200 years in its making. Situated approximately 40 nauti...

MarineMax Responds to The Donerail Group’s Latest Public Letter to Shareholders

OLDSMAR, Fla.--(BUSINESS WIRE)--MarineMax, Inc. (NYSE: HZO) (“MarineMax” or the “Company”), the world’s largest recreational boat and yacht retailer, marina operator and superyacht services company, today issued the following statement in response to the recent public letter to shareholders from The Donerail Group, Inc. (together with its affiliates, “Donerail”): MarineMax’s Board of Directors (the “Board”) is committed to driving value for all shareholders and other stakeholders and regularly...
Back to Newsroom