-

Amperity Appoints Rob Ferguson as New Chief Revenue Officer

Salesforce veteran to drive next phase of revenue growth and customer success for leading AI-powered customer data cloud

SEATTLE--(BUSINESS WIRE)--Today, Amperity, an AI-powered customer data cloud, announced the appointment of Rob Ferguson as its new Chief Revenue Officer. With over 20 years of experience scaling go-to-market organizations, Ferguson will accelerate the company’s strong market momentum and help enterprise brands transform complex customer data into business value.

"I’m incredibly excited and confident in Rob's leadership as we enter our next phase of growth as a company," said Tony Owens, CEO at Amperity. "Together, we share a commitment to driving exceptional customer value through innovative data and AI capabilities. With Rob’s leadership, we’ll continue to prioritize what matters most – empowering our customers with rapid, actionable insights that drive meaningful business outcomes."

A seasoned enterprise software executive, Ferguson brings over two decades of expertise in scaling high-growth technology companies. Before joining Amperity, he served as Chief Revenue Officer at AI decision intelligence leader Virtualitics and held the same position at Automation Anywhere. Prior to that, Rob spent 11 years at Salesforce in various executive leadership roles, ultimately as Executive Vice President, where he led national and global teams responsible for serving many of Salesforce’s largest customers.

"I’m thrilled to join Amperity at such a transformative time," said Rob Ferguson. "Amperity stands out for helping global brands turn complex customer data into real, measurable business outcomes. I’m looking forward to working with our customers to unlock new growth and drive impact with our powerful AI-driven solutions."

About Amperity

Amperity's Customer Data Cloud empowers brands to transform raw customer data into strategic business assets with unprecedented speed and accuracy. Through AI-powered identity resolution, customizable data models, and intelligent automation, Amperity helps technologists eliminate data bottlenecks and accelerate business impact. More than 400 leading brands worldwide, including Alaska Airlines, DICK'S Sporting Goods, BECU, Planet Fitness, and Wyndham Hotels & Resorts, rely on Amperity to drive customer insights and revenue growth. Founded in 2016, Amperity operates globally with offices in Seattle, New York City, London, and Melbourne. For more information, visit amperity.com or follow us on Linkedin, X, Facebook and Instagram.

Contacts

Press Contact
Andrea Mocherman
press@amperity.com
+1 (206) 432-8302

Amperity


Release Versions

Contacts

Press Contact
Andrea Mocherman
press@amperity.com
+1 (206) 432-8302

Social Media Profiles
More News From Amperity

Amperity Unveils AI Solutions that Turn Traveler Data Into Real-Time Insight and Action

SEATTLE--(BUSINESS WIRE)--Amperity, the leading AI-powered Customer Data Cloud for consumer brands, today announced Amperity for Hotels and Amperity for Airlines - purpose-built solutions that turn fragmented guest data into real-time personalized experiences. These solutions help travel brands anticipate traveler needs at every stage of the journey, strengthening loyalty and increasing direct revenue. Today’s travelers expect instant recognition and respond with relevant offers - from the mome...

Amperity Redefines Real-Time Personalization with Profiles That Capture Every Customer Moment

SEATTLE--(BUSINESS WIRE)--Amperity, the leading AI-powered customer data cloud, today unveiled Real-Time Profiles, a breakthrough capability that allows brands to connect every live customer signal with their full historical profile, making true real-time personalization a reality. For the first time, brands can recognize a customer in the exact moment they engage, understand the full context of their relationship, and act instantly with relevant offers, content, or service. Marketers can perso...

Amperity Releases 2025 State of AI in Travel & Airlines Report, Revealing Guest-Facing AI Adoption Still Limited

SEATTLE--(BUSINESS WIRE)--Amperity, the leading AI-powered customer data cloud, today released its 2025 State of AI in Travel & Airlines report, uncovering how travel brands are experimenting with AI—and where they are falling short as the busy holiday season approaches. Based on a survey of 800 U.S. hotel and airline professionals across executive, marketing, IT, and analytics roles, the report highlights that while 41% of organizations use AI tools daily or weekly, only 35% have deployed...
Back to Newsroom