-

Taiwan Ecommerce Market Databook 2024: Gross Merchandise Value to Reach $26.8 Billion by 2028 from $19.6 Billion in 2023 - Market Size and Future Growth Dynamics - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Taiwan Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics - Q1 2024 Update" report has been added to ResearchAndMarkets.com's offering.

The E-commerce market in Taiwan is expected to grow by 7.14% on annual basis to reach US$21.0 billion in 2024. The E-commerce is expected to grow steadily over the forecast period, recording a CAGR of 6.22% during 2024-2028. The E-commerce Gross Merchandise Value in the country will increase from US$19.6 billion in 2023 to reach US$26.8 billion by 2028.

This report provides a detailed data centric analysis of E-commerce market dynamics, covering over 100 KPIs in Taiwan. Medium to long term growth story of E-commerce industry in Taiwan promises to be attractive.

It details market opportunity across key B2C verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services. It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending pattern by payment instruments along with a snapshot of consumer behaviour in Taiwan.

The report also covers niche trends such as market size by live streaming engagement model and cross border purchases. It also covers ecommerce spend share by operating systems, device (mobile vs desktop) and cities. In addition, to detailed data-centric analysis, this report provides analyst commentary on key trends, drivers, strategies, and innovations in the E-commerce industry in Taiwan.

Reasons to buy

  • In-depth Understanding of Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.
  • Insights into Opportunity by Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments.
  • Detailed analysis of market share by key players across key Ecommerce verticals.
  • Insights into Opportunities across key Ecommerce verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services.
  • Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate an Ecommerce strategy; assess market-specific key trends, drivers, and risks in the Ecommerce industry.
  • Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Ecommerce KPIs, including spend by age, gender, and income level.

Key Attributes:

Report Attribute Details
No. of Pages 110
Forecast Period 2024 - 2028
Estimated Market Value (USD) in 2024 $21.02 Billion
Forecasted Market Value (USD) by 2028 $26.76 Billion
Compound Annual Growth Rate 6.2%
Regions Covered Taiwan 

Scope

Taiwan Ecommerce Market Size and Future Growth Dynamics

  • Gross Merchandise Value Trend Analysis
  • Average Value Per Transaction Trend Analysis
  • Gross Merchandise Volume Trend Analysis

Taiwan User Statistics and Ratios of Key Performance Indicators

  • User Statistics
  • Card Abandonment Rate and Product Return Rate
  • Ecommerce Per Capita and GDP Per Capita
  • GDP Per Capita Trend Analysis

Taiwan Ecommerce Market Share by Key Players

  • Taiwan Retail Shopping Ecommerce Market Share by Key Players
  • Taiwan Travel Ecommerce Market Share by Key Players
  • Taiwan Food Service Ecommerce Market Share by Key Players
    • Books.com.tw
    • ibon Mart
    • Momoshop
    • PChome
    • Shopee
    • foodomo
    • Foodpanda
    • Uber Eats
    • Agoda
    • Booking.com
    • Find Taxi
    • Kkday
    • Taiwan Taxi

Taiwan Ecommerce Market Size and Forecast by Ecommerce Segments (Gross Merchandise Value Trend Analysis

  • Retail Shopping (breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto)
  • Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts)
  • Online Food Service (breakdown by aggregators, direct to consumer)
  • Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming)
  • Healthcare and Wellness
  • Technology Products and Services
  • Other segments

Taiwan Ecommerce Market Size and Forecast by Retail Shopping Sales Channel

  • Platform to Consumer
  • Direct to Consumer
  • Consumer to Consumer

Taiwan Ecommerce Market Share by Travel and Hospitality Sales Channel

  • Market Share by Travel and Hospitality Sales Channel
  • Aggregator App - Gross Merchandise Value Trend Analysis
  • Direct to Consumer - Gross Merchandise Value Trend Analysis

Taiwan Ecommerce Market Size and Forecast by Online Food Service Sales Channel

  • Aggregator App
  • Direct to Consumer

Taiwan Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2019-2028)

  • Website Based
  • Live Streaming

Taiwan Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis

  • Cross Border
  • Domestic

Taiwan Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis

  • Mobile
  • Desktop

Taiwan Ecommerce Market Size and Forecast by Operating System

  • iOS/macOS
  • Android
  • Other Operating Systems

Taiwan Ecommerce Market Size and Forecast by City

  • Tier 1
  • Tier 2
  • Tier 3

Taiwan Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2019-2028)

  • Credit Card
  • Debit Card
  • Bank Transfer
  • Prepaid Card
  • Digital & Mobile Wallet
  • Cash
  • Other Digital Payment

Taiwan Ecommerce Consumer Demographics

  • Market Share by Age Group
  • Market Share by Income Level
  • Market Share by Gender

For more information about this report visit https://www.researchandmarkets.com/r/y95cg7

About ResearchAndMarkets.com

ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Contacts

ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./ CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

Research and Markets


Release Versions

Contacts

ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./ CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

More News From Research and Markets

Global Oil and Gas Construction Project Insights Report 2025: Pipeline Spending to Average $531 Billion Annually During 2027-2029, Private Financing Dominates With 54.3% Share - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Project Insight - Global Oil and Gas Construction Projects (Q3 2025)" report has been added to ResearchAndMarkets.com's offering. This report provides a detailed analysis of oil and gas projects globally, based on projects tracked by the analyst. The analyst is tracking oil and gas construction projects with a total value of $3.5 trillion, from the pre-planning stage to the execution stage. Most of the projects are in the late stages (pre-execution and execution),...

Cold Chain Monitoring Market Analysis & Strategic Business Report, 2025-2030: IoT and AI Propel Global Monitoring Systems Growth - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Cold Chain Monitoring - Global Strategic Business Report" has been added to ResearchAndMarkets.com's offering. The global market for Cold Chain Monitoring was valued at US$9.4 Billion in 2024 and is projected to reach US$22.3 Billion by 2030, growing at a CAGR of 15.5% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The growth in the cold chain monitor...

Global Road Construction Project Insights Report 2025: $3.89 Trillion in the Current Pipeline - Track the Top 20 Projects Per Region by Country, Stage, Value of Projects - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Project Insight - Global Road Construction Projects (Q3 2025)" report has been added to ResearchAndMarkets.com's offering. The global road projects pipeline, as tracked by the analyst, is valued at $3.89 trillion. North-East Asia accounts for the largest share of global value, with a pipeline valued at $1 trillion. The road project pipeline in South Asia totals $659.8 billion, ahead of South-East Asia, which records a pipeline of $473 billion, and North America wit...
Back to Newsroom