China Online Retail Forecast 2023-2028: Analysis of 24 Categories and Market Share, with a Deep Dive on Social Commerce and Live Streaming Commerce - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "China Online Retail Forecast 2023-28" report has been added to ResearchAndMarkets.com's offering.

Online retail in China is expected to grow at CAGR 8.7% from 2023-2028 to reach $2.9 Trillion

China surpassed the $1 Trillion mark in online retail sales in 2018 and is expected to cross the $2 trillion mark on 2024. The market is forecast to touch the $3 trillion mark by 2030. The online retail market grew by 8.8% in 2023 and expected to follow a similar growth rate during the forecast period.

Social commerce accounted for 45% of total online retail sales in 2023

Social commerce powered by players like Pinduoduo is increasingly taking a bigger pie in the online retail market accounting for 45% of total online retail sales in 2023. The analyst expects it to cross 50% in 2025. Within social commerce live streaming commerce accounted for 50% of the sales and is expected to be the key driver of future growth.

Alibaba Leads in Market Share; Pinduoduo Becomes the 2nd Largest Player Replacing JD.com

Alibaba through Taobao and Tmall accounts for 40% of online retail sales market. Powered by aggressive growth of social commerce Pinduoduo became the 2nd largest player in 2023 with a Gross merchandise value of $597 billion.

Report Coverage

The China Online Retail Forecast offers comprehensive view of online retail market in China.

The forecast details online and offline growth for 16 product categories in China along with sizing of mobile commerce and live commerce market. The report provides historic and forecast data from 2009-23 for 16 categories in retail and online retail to understand the retail market in China.

The retail market in China is expected to grow at a CAGR of 8.7% between 2023-28 to reach $2.9 trillion in 2028 from $1.9 trillion in 2023. Online retail grew 8.8% to reach $1.9 trillion in 2023 accounting for 37.7% of total retail sales.

Scope of the Report

• Total population - Historic and forecast data from 2009-2023
• Online population - Historic and forecast data from 2009-2023
• Online buyers - Historic and forecast data from 2009-2023
  • Online buyer for 16 categories
• Categories covered
  • Computer hardware and software
  • Consumer electronics
  • Personal Care
  • Books
  • Music and video
  • Clothing
  • Footwear
  • Appliances (personal and home)
  • Homeware and furniture
  • Toys
  • Grocery
  • Movie tickets
  • Event Tickets
  • OTC
  • Pets
• Personal Luxury Goods
• Total retail sales - Breakdown by 16 categories
• Online retail sales - Breakdown by 16 categories
• Deep Dive Into Social commerce
• Deep Dive into Live Streaming Commerce
• Online retail sales via mobile
• Online retail sales - B2C vs C2C
• Online retail market share

Companies Featured

• Alibaba
• Taobao
• Tmall
• JD.com
• VIpshop
• Pinduoduo
• Douyin
• Kwai 

Key Attributes:

Report Attribute	Details
No. of Pages	70
Forecast Period	2023 - 2028
Estimated Market Value (USD) in 2023	$1.9 Trillion
Forecasted Market Value (USD) by 2028	$2.9 Trillion
Compound Annual Growth Rate	8.8%
Regions Covered	China

Key Topics Covered:

• Executive summary
• China online population forecast, 2023-28
• China online buyers forecast, 2023-28
• Top product categories for online purchase in China, 2023
• Preferred payment method, 2023
• China retail market forecast, 2023-28
• China retail market growth, 2010-24
• China online retail market forecast, 2023-28
• China online retail market growth, 2010-24
• Online retail sales by category, 2023
• Online retail penetration by category, 2023
• Online retail sales CAGR 2023-28 by category
• China online retail spending per buyer, 2023-28
• China online retail spending per buyer by category, 2023
• China online grocery market, 2023-28
• Pet market deep dive
  • China pet population, 2017-23
  • Source of consumer information in Chinese pet food, 2023
  • China Pet market online share
• China Personal Luxury Market Deep Dive
  • China personal luxury goods market, 2011-23
  • China personal luxury goods market by category, 2023
  • Preferred method to buy luxury items, 2023
  • Online shopping destination for luxury, 2023
  • Influence of KOLs
  • Online channel share growth, 2011-23
• Double 11 Day GMV, 2009-23
• Social Commerce Deep Dive
• Live Streaming Commerce Deep Dive
• Online retailer market share, 2023
• Total Online Retail Sales - B2C vs C2C
• Total Online Retail Sales by Mobile and Desktop
• eCommerce Data of Key Players
  • Alibaba
  • JD.com
  • Pinduoduo
  • Vipshop

For more information about this report visit https://www.researchandmarkets.com/r/7w5rh6

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