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KRISPY KREME® Adds NEW Doughnut Dots to Menu, Celebrates with Dollar Doughnut Dots Days

Perfect for poppin’, fans can enjoy a 10-count cup for just $1, June 10-16

original Perfect for poppin’, fans can enjoy a 10-count Doughnut Dots cup for just $1, June 10-16 (Photo: Business Wire)

Perfect for poppin’, fans can enjoy a 10-count Doughnut Dots cup for just $1, June 10-16 (Photo: Business Wire)

CHARLOTTE, N.C.--(BUSINESS WIRE)--New treats are "poppin' up" at Krispy Kreme®! Meet Doughnut Dots – a new assortment of tiny, tasty takes on your favorite Krispy Kreme doughnuts that are small in size, huge in fun and flavor, and perfect for poppin'!

All-new assorted Doughnut Dots with four new flavors join Krispy Kreme’s Original Glazed® Doughnut Dots as a permanent addition to the menu at participating Krispy Kreme shops:

  • Powdered – an Original Glazed® doughnut hole tossed in sweet, powdered topping.
  • Sprinkled – an Original Glazed® doughnut hole with rainbow nonpareils.
  • Cinnamon – an Original Glazed® doughnut hole tossed in cinnamon topping.
  • Cookie Crumb – an Original Glazed® doughnut hole tossed in a cookie crumb topping and sprinkled with sweet, powdered topping.

Krispy Kreme’s new Assorted Doughnut Dots, including the Original Glazed® Doughnut Dots, come in a 10‑count cup or 24-count box and are available in-shop and for pickup or delivery every day via Krispy Kreme’s app and website.

“Krispy Kreme fans can now double down on delicious when picking up their regular dozen by enjoying our new lineup of Doughnut Dots,” said Dave Skena, Global Chief Brand Officer for Krispy Kreme. “They’re bite-sized, fun, and made fresh daily. They’re perfect for sharing or you can pop 'em yourself when you’re on the go!”

Krispy Kreme and its fans will celebrate the arrival with Dollar Doughnut Dot Days, June 10 through 16, guests receiving a 10-count cup of assorted Doughnut Dots or Original Glazed Doughnut Dots for just $1 with the purchase of any dozen doughnuts.

Share how you’re enjoying Krispy Kreme’s Doughnut Dots by using #KrispyKreme and tagging @krispykreme.

About Krispy Kreme

Headquartered in Charlotte, N.C., USA, Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed® doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 35 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing Ecommerce and delivery business with more than 14,000 fresh points of access. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Doughnuts at www.KrispyKreme.com, or on one of its many social media channels, including www.Facebook.com/KrispyKreme and www.Twitter.com/KrispyKreme.

Contacts

Liv Weller
Liv.Weller@fleishman.com

Industry:

Krispy Kreme

NASDAQ:DNUT
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English

Contacts

Liv Weller
Liv.Weller@fleishman.com

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