-

At Home Announces New Floral Collaboration with Willow Crossley

Celebrity Floral Stylist Offers Stunning Wedding & Everyday Collection

Say hello to At Home’s newest collaborator! Celebrity wedding florist Willow Crossley brings her floral expertise to create a line of stunning florals and wedding décor to our stores.

DALLAS--(BUSINESS WIRE)--At Home, The Home and Holiday Superstore, announced today its first category-focused collaboration with Willow Crossley, a world-renowned event and wedding florist with clients including the royal family, Dior®, Chanel® and Tory Burch®. The exclusive collection will feature 400 items with an emphasis in faux florals, but also includes candles, outdoor and garden décor, vases, decorative pillows and glassware, starting at $4.99.

“The exclusive At Home x Willow Crossley collection highlights her expertise for floral design,” said Chad Stauffer, President and Chief Merchandising & Product Officer for At Home. “Willow’s passion shines through the details, focusing on bloom color and lifelike stems and leaves. This collection spotlights stunning wedding and everyday florals with coordinating vases and accessories to elevate any occasion, all with our unbeatable value and quality.”

Crossley is a high-profile floral stylist and author based in the Cotswolds whose inspirations have delighted admirers around the world.

“For me, a space isn’t complete without flowers,” said Crossley. “From celebrity weddings to dinner with friends, it’s the biggest joy designing floral arrangements that surprise and delight. My new and exclusive collection for At Home is full of wild, natural faux-floral stems and bouquets with incredibly lifelike detail, perfect for every day or your big day.”

The At Home x Willow Crossley collection is now available online and in stores.

Contacts

MacKenzie McCarver
214-697-7145
MediaRelations@AtHome.com

Industry:

At Home

NYSE:HOME
Details
Headquarters: Plano, Texas
CEO: Lee Bird
Employees: 7000+
Organization: PRI
Revenues: $1.7 Billion (2020)
Net Income: $77 Million (2020)
Release Versions
English

Contacts

MacKenzie McCarver
214-697-7145
MediaRelations@AtHome.com

Social Media Profiles
At Home Instagram
At Home LinkedIn
More News From At Home

At Home Celebrates Milestone of 15 Million Insider Perks Members

DALLAS--(BUSINESS WIRE)--At Home is excited to announce a huge milestone as the company celebrates 15 million Insider Perks members. Insider Perks is At Home’s free, award-winning loyalty program that allows members to enjoy a wide range of exclusive benefits so shoppers can find on-trend home products to fit every room, style, season and budget. This milestone is a testament to At Home’s commitment to the customer experience and growth of the loyalty program. Insider Perks allows At Home to dr...

At Home Launches Fourth Lifestyle Brand Crosby St.

DALLAS--(BUSINESS WIRE)--At Home, The Home & Holiday Superstore, announced today the launch of its new private-label brand, Crosby St. This warm, contemporary modern brand combines high-end design with At Home’s unbeatable prices. Crosby St. is the fourth in At Home’s collection of exclusive private-label brands. “Our new, exclusive Crosby St. label is for anyone who wants to bring modern design into their home,” said Lee Bird, Chairman and CEO of At Home. “After the overwhelming success of...

At Home’s Sumit Anand Named to 2024 Constellation Research Business Transformation 150

DALLAS--(BUSINESS WIRE)--At Home’s Chief Information Officer and Head of Strategy Sumit Anand was recognized by Constellation Research on its 2024 Business Transformation 150, an elite list of top 150 executives leading business transformation efforts globally. This year's BT150 nomination process highlights the increasing importance of digital and technology leaders who prioritize stakeholder and shareholder interests, embodying the principles they champion. Sumit Anand joined At Home in July...
Back to Newsroom