DUBLIN--(BUSINESS WIRE)--The "Global Fitness App Market (2021-2026) by Type, Function, Gender, Platform, Function, and Geography, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis" report has been added to ResearchAndMarkets.com's offering.
The Global Fitness App Market is estimated to be USD 6.12 Bn in 2021 and is expected to reach USD 13.59 Bn by 2026, growing at a CAGR of 17.3%.
The increasing emphasis on maintaining a healthy lifestyle, increasing the use of smartphones, tablets, and wearable devices, and growing awareness about diet-related diseases are driving the growth of the Global Fitness App Market. Also, the easy accessibility and time-based flexibility to fitness-related information have enhanced the market's growth.
Furthermore, the fitness app is expanding its presence in Nutrition and Wellness applications and has specialized apps offering such as diet, meditation, sleep monitoring, and specific female-focused fitness apps. The major players are investing in fitness app to develop new features such as virtual experience and activity trackers, creating a lucrative opportunity for the market.
However, technical issues and the high cost of in-app purchases are likely to restrain the market growth.
The Global Fitness App Market is segmented further based on Type, Function, Gender, Platform, Function, and Geography.
Competitive Quadrant
The report includes a Competitive Quadrant, a proprietary tool to analyze and evaluate the position of companies based on their Industry Position score and Market Performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.
Why buy this report?
- The report offers a comprehensive evaluation of the Global Fitness App Market. The report includes in-depth qualitative analysis, verifiable data from authentic sources, and projections about market size. The projections are calculated using proven research methodologies.
- The report has been compiled through extensive primary and secondary research. The primary research is done through interviews, surveys, and observation of renowned personnel in the industry.
- The report includes an in-depth market analysis using Porter's 5 forces model and the Ansoff Matrix. In addition, the impact of Covid-19 on the market is also featured in the report.
- The report also includes the regulatory scenario in the industry, which will help you make a well-informed decision. The report discusses major regulatory bodies and major rules and regulations imposed on this sector across various geographies.
- The report also contains the competitive analysis using Positioning Quadrants, the analyst's Proprietary competitive positioning tool.
Market Dynamics
Drivers
- High Emphasis on Maintaining a Healthy Lifestyle
- Increasing Use of Smartphones and Tablets and Wearable Devices
- Increasing Awareness about Diet Related Diseases
- Easy Accessibility and Time Flexibility to Fitness, Nutrition, and Information
Restraints
- Technical Issues in Apps
- High Cost of In-App Purchases
Opportunities
- Emerging Markets
- Rising Investments in Fitness Apps
- Growing Demand for Real-Time Data
- Growing Demand for Fitness Apps for Different Purposes
Challenges
- Inaccurate Data Results of Tracking And/Fitness
- High Data Requirements from the Consumers
Companies Mentioned
- Adidas
- Appinventiv
- Asics
- ASICS Digital
- Azumio
- BetterME
- FitNow
- Fooducate
- Grand Apps
- Lenovo
- MyFitnessPal
- Nike
- Noom
- PEAR Sports
- Polar Electro
- Samsung
- Under Armour
- Willow Tree
- YAZIO
For more information about this report visit https://www.researchandmarkets.com/r/c21yg7
