SPARTANBURG, S.C.--(BUSINESS WIRE)--Every person is the architect of their own fortune. Fortuna Credit today announces the launch of a new platform that will transform the online lending marketplace and empower non-prime consumers to take control of their financial health. Operating online in all 50 states, Fortuna Credit is a multi-lender marketplace connecting consumers to financial services tailored to their unique needs. Developed in 2021 by Travis Gonzalez and Daniel Saxton, their transformational Fortuna Score goes beyond traditional credit data to provide a more comprehensive profile of a borrower's creditworthiness.
After a decade of launching and leading financial technology companies, Gonzalez discovered a disparity among consumers with less-than-perfect credit scores. Forging a partnership with Saxton, a Ph.D. statistician, these fintech veterans understand that credit represents a person's financial power. Traditional credit scoring works well with established credit histories, but financial services have unfairly penalized non-prime consumers, a customer base long undervalued and underserved. Fortuna Credit's exclusive capabilities go beyond a credit score. It analyzes more current and compelling data and aligns consumers with lenders that historically may not approve them. Dedicated to bridging the gap in credit accessibility, Gonzalez and Saxton have architected a more financially inclusive service that will forever change the lending landscape. With nearly a third of U.S. consumers having non-prime scores, according to Experian®, Fortuna Credit is championing accessibility and affordability.
"With evolving data science techniques and data availability, we're leading a paradigm shift that’s advancing the financial services industry,” said Gonzalez. “Focusing on a niche of prospective borrowers, our proprietary Fortuna Score goes beyond the typical credit score, enabling us to create opportunity and inclusivity for consumers with less than perfect credit, while also expanding market penetration for lenders. It’s a win-win situation."
FORTUNA CREDIT PLATFORM FEATURES
At Fortuna Credit, customers are more than just their credit score and whether a consumer needs a loan or not, it's preparing customers for success, offering a suite of no-cost financial solutions designed to fine-tune their finances along a path to a better future.
Loan Options (Online Lending Marketplace)
With a lending consortium of over 25 banking partners, Fortuna Credit has designed a platform that eliminates the guesswork, yielding a seamless online personal loan-comparison shopping process and allowing consumers to make informed decisions. Fortuna Credit empowers its applicants and enables them to manage their loan selection based on the preferences that best fulfill their needs (APR, loan amount, loan term or monthly payment). Most competitors do not extend small personal loan options to non-prime consumers or offer limited options rather than a selection of offerings. The Fortuna Score leverages more accurate and current information (bank account history, current income, payment behavior, etc.) about a borrower to create a more holistic evaluation of a non-prime applicant and may expand the options available to consumers.
Credit Report Monitoring
Protecting one's credit is paramount and is a measure of financial due diligence. In partnership with Experian®, this automated service safeguards credit history and opens a window into a customer’s credit health. These no-cost features provide visibility into their monthly credit score and complete credit report, allowing customers to review open credit accounts and balances for any suspicious activity and report inaccuracies. Customers will also have the opportunity to receive credit alerts as an additional layer of financial fortification against identity theft.
Money Management Solutions
Fortuna Credit's automated money management platform serves as a co-pilot helping customers navigate their fiscal fitness while improving budgetary literacy. The platform empowers customers to manage their money effectively and with ease while ushering them on a path towards financial stability. Once customers securely connect their account, the suite monitors income and spending and provides feedback when a customer may have overlooked a payment or has a low account balance.
About Fortuna Credit
Fortuna Credit is an online multi-lender marketplace connecting consumers to financial products in all 50 states. Its proprietary Fortuna Score goes beyond a credit score by analyzing more current and compelling data. Fortuna Credit pairs non-prime consumers with lenders offering greater potential for loan approval by providing lenders with a more comprehensive profile of a borrower’s creditworthiness. Customers are more than just their credit score and whether they need a loan or not, it's preparing customers for success, offering a suite of no-cost financial solutions designed to fine-tune their finances along a path to a better future. Furthermore, Fortuna Credit is bridging the gap in access to credit and creating a more financially inclusive service by championing accessibility, availability and affordability for non-prime consumers. For more information about Fortuna Credit, visit www.FortunaCredit.com or follow @FortunaCredit.