OLDWICK, N.J.--(BUSINESS WIRE)--AM Best has updated its well-known BestMark icon to more clearly highlight an insurer’s assigned Best’s Credit Rating and level of financial strength, as well as to reflect the design of AM Best’s new corporate logo.
Best’s Credit Ratings represent AM Best’s opinion of an insurance company’s ability to pay claims, debts and other financial obligations in a timely manner. The BestMark shows the financial services industry, agents, brokers, customers and prospects confirmation that an insurer has undergone AM Best’s rigorous rating process.
Rated insurers can use BestMark in traditional and digital marketing materials, such as websites, print and online advertising, conference banners and stands, brochures, social media, email signatures and business cards. It is available in black, blue, white and gold to complement any style of marketing collateral. Insurers also can secure permission for their agents and brokers to make use of the icon.
AM Best-rated insurance companies interested in obtaining a BestMark, or to receive additional information, can email email@example.com or visit http://www3.ambest.com/bestmark/default.aspx.
AM Best is a global credit rating agency, news publisher and data analytics provider specializing in the insurance industry. Headquartered in the United States, the company does business in over 100 countries with regional offices in New York, London, Amsterdam, Dubai, Hong Kong, Singapore and Mexico City. For more information, visit www.ambest.com.
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